Hybrid Senior Marketing Data Science Leader

Biolife Plasma Services; Evanston (IL); Ibrido; USD 137.000 - 215.000; Tempo pieno

Descrizione del lavoro

BioLife Plasma Services, a Takeda subsidiary, seeks a Senior Manager of Marketing Science to lead advanced analytics shaping our marketing strategies. You will own MMM and MTA efforts, develop dashboards, and partner with cross-functional teams to translate insights into business actions.

The role reports to the Head of Analytics within the Global Forecasting, Pricing, and Analytics team and operates in a hybrid environment from Bannockburn, IL.

Competenze

• Bachelor’s and/or master's degree in a related field.
• 7+ years of advanced analytics and statistical modeling.
• Excellent verbal and written communication to senior management.
• Growth mindset, curiosity, and push for excellence.

Mansioni

• Lead marketing science initiatives to support strategies and goals.
• Develop and manage attribution solutions (MTA) and MMM partnerships.
• Create dashboards and reports for real-time performance insights.
• Translate data into contextual insights for the business.

Conoscenze

Marketing mix modeling

MTA attribution

SQL

Python

R

Data storytelling

Excel advanced

Formazione

Bachelor’s/Master’s degree in related field

Strumenti

Power BI

Tableau

Google Analytics

Google Tag Manager

SQL Server

Descrizione del lavoro

BioLife Plasma Services, a Takeda subsidiary, seeks a Senior Manager of Marketing Science to lead advanced analytics shaping our marketing strategies. You will own MMM and MTA efforts, develop dashboards, and partner with cross-functional teams to translate insights into business actions.

The role reports to the Head of Analytics within the Global Forecasting, Pricing, and Analytics team and operates in a hybrid environment from Bannockburn, IL.