Hybrid Senior Marketing Science Lead — Data-Driven Growth

Biolife Plasma Services; Gurnee (IL); Hybrid; USD 137,000 - 215,000; Full time

Job summary

BioLife Plasma Services, located in Bannockburn, IL, seeks a Senior Manager of Marketing Science to lead advanced analytics that inform marketing strategy, optimize campaigns, and drive growth. This role requires MMM, MTA, attribution, and AI/ML expertise with strong communication to executives.

You will partner with media agencies, data science teams, IT, and consultants to develop models and dashboards, manage KPIs, and deliver timely performance insights in a fast-paced environment.

Qualifications

• Bachelor’s or master’s degree in a related field.
• 7+ years of advanced analytics and statistical modeling experience.
• Experience with data analytics end-to-end including proposal and deployment.
• Excellent communication to senior leadership.
• Growth mindset and a passion for excellence.

Responsibilities

• Lead marketing science initiatives to develop advanced analytics.
• Develop analytics models and dashboards for real-time decision making.
• Partner with media agencies to optimize MMM and MTA output.
• Identify and track marketing KPIs; quantify business opportunities.
• Communicate insights clearly to senior stakeholders.

Skills

SQL

Python

R

Marketing Analytics

MMM

MTA

Data Visualization

Excel

Education

Bachelor's or Master's

Tools

Power BI

Tableau

Google Analytics

Google Tag Manager

Job description

BioLife Plasma Services, located in Bannockburn, IL, seeks a Senior Manager of Marketing Science to lead advanced analytics that inform marketing strategy, optimize campaigns, and drive growth. This role requires MMM, MTA, attribution, and AI/ML expertise with strong communication to executives.

You will partner with media agencies, data science teams, IT, and consultants to develop models and dashboards, manage KPIs, and deliver timely performance insights in a fast-paced environment.