Senior Marketing Analytics Leader — AI-Driven Growth & Insights

Ripple; New York (NY); On-site; USD 170,000 - 200,000; Full time

Benefits offered by this job

Competitive salary

Bonuses and equity

Flexible vacation policy

Job summary

Ripple is looking for a Senior Marketing Analytics Manager to join their Marketing Operations team in New York. This role will be pivotal in leading analytics and reporting across growth marketing functions. The candidate will ensure data is accurate and actionable while utilizing AI-powered tools to enhance marketing measurement.

The ideal candidate should have 5+ years in marketing analytics with a strong background in tools like Salesforce and Tableau. They will be responsible for evolving performance measurement frameworks and collaborating with cross-functional teams to drive impactful marketing decisions.

Qualifications

• 5+ years of experience in marketing analytics, growth analytics, or a related field.
• Hands-on experience with Salesforce CRM and marketing data pipelines.
• Strong proficiency in data visualization tools like Tableau.

Responsibilities

• Own analytics and end-to-end measurement across all growth marketing functions.
• Lead visualization and reporting infrastructure across growth marketing.
• Empower experimentation programs with thorough data-driven insights.

Skills

Marketing analytics

Data visualization

Attribution modeling

Predictive modeling

SQL

Tools

Salesforce

Tableau

Python

Job description

Ripple is looking for a Senior Marketing Analytics Manager to join their Marketing Operations team in New York. This role will be pivotal in leading analytics and reporting across growth marketing functions. The candidate will ensure data is accurate and actionable while utilizing AI-powered tools to enhance marketing measurement.

The ideal candidate should have 5+ years in marketing analytics with a strong background in tools like Salesforce and Tableau. They will be responsible for evolving performance measurement frameworks and collaborating with cross-functional teams to drive impactful marketing decisions.