Senior Marketing Analytics Leader

Nestle; Arlington (VA); Sur place; USD 100 000 - 125 000; Plein temps

Résumé du poste

Nestlé USA is seeking a Senior Analyst Marketing Analytics to provide timely, unbiased insights to inform business decisions. You will leverage syndicated and custom data sources, build models, and size opportunities in marketing strategy and allocation.

You’ll partner with sales, marketing, finance, and consumer insights teams to drive actions, present findings clearly, and advance analytics capability across the organization.

Qualifications

• Bachelor’s degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or a related field.
• Master’s degree in a relevant field is a plus.

Responsabilités

• Conduct thorough analyses of business performance, including sales driver decomposition.
• Evaluate marketing performance and help guide commercial budget allocation through marketing mix modeling.
• Size future category growth potential by analyzing market trends and shifts in consumer behavior.
• Identify and size potential headwinds and tailwinds driven by macroenvironmental forces.
• Perform ad-hoc analyses requiring heavier data-driven approaches to support business decision-making.
• Build strong relationships with key stakeholders across sales, marketing, finance, and the broader consumer insights team.
• Collaborate with cross-functional teams to ensure alignment on business priorities and the latest marketing strategies and objectives.
• Present findings and recommendations to stakeholders in a clear and actionable manner.
• Further champion Marketing Analytics by identifying opportunities to enhance capabilities and influence.

Description du poste

Nestlé USA is seeking a Senior Analyst Marketing Analytics to provide timely, unbiased insights to inform business decisions. You will leverage syndicated and custom data sources, build models, and size opportunities in marketing strategy and allocation.

You’ll partner with sales, marketing, finance, and consumer insights teams to drive actions, present findings clearly, and advance analytics capability across the organization.