Digital Marketing Analytics & Insights Analyst

Nestlé

Arlington (VA)

On-site

USD 80,000 - 101,000

Full time

9 days ago

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Benefits offered by this job

401k with company match

Healthcare coverage

Incentives and benefits package

Job summary

Nestlé USA is seeking a Digital Marketing Analyst to help implement an adaptive digital and social intelligence capability across Brand Marketing, Digital Shelf, and eCommerce. You will support reporting, web analytics, email/CRM, and social listening, working with stakeholders to deliver actionable insights.

The role requires 1–3 years in digital marketing/analytics, strong dashboarding skills, and the ability to translate data into business actions.

Qualifications

Bachelor's degree in marketing, market research, analytics, communications, business, economics, or related field.
1-3 years of experience in digital marketing, digital analytics, marketing analytics, business analytics, social listening or IT/data management.
Experience producing dashboards and other visually compelling reports.
Strong comfort with technical data projects and coordinating IT resources.

Responsibilities

Works with Nestle USA’s 25+ Brand teams to democratize self‑service reporting & analysis capabilities across paid, social, SEO, CRM/email, and more.
Leverages data‑driven insights to evaluate brand communication strategies and deliver dashboards for senior stakeholders.
Enhances understanding of the consumer journey using multiple data sources and cross‑functional collaboration.
Collaborates with CRM, web strategy, paid media, social strategy, and agency partners to organize data flows and reporting structures.
Manages reporting requests end‑to‑end, designs outputs, analyzes results, and makes recommendations to marketers.