Senior Marketing Analytics Lead: Drive Growth & Insights

Nestlé S.A.; Arlington (VA); On-site; USD 100,000 - 125,000; Full time

Benefits offered by this job

Performance-based incentives

401k with company match

Healthcare coverage

Job summary

Nestlé USA in Arlington, VA, is seeking a Senior Analyst Marketing Analytics to deliver timely, data-driven insights that inform marketing strategy and budget allocation across divisions.

You will analyze sales drivers, evaluate marketing performance, size category growth, and collaborate with sales, marketing, finance and insights teams to present clear recommendations.

The role requires 3–5 years of marketing analytics experience and a Bachelor’s in a related field; Master’s is a plus.

Qualifications

• Bachelor’s degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or a related field.
• Master’s degree is a plus.
• 3–5 years of proven experience in marketing analytics or data analysis.

Responsibilities

• Conduct analyses of business performance, including sales driver decomposition.
• Evaluate marketing performance and guide budget allocation through marketing mix modeling.
• Size future category growth by analyzing market trends and shifts in consumer behavior.
• Identify headwinds and tailwinds driven by macroenvironmental forces.
• Perform ad-hoc analyses to support decision-making.
• Build relationships with key stakeholders across sales, marketing, finance, and insights.
• Collaborate with cross-functional teams to align on priorities and marketing strategies.
• Present findings and recommendations to stakeholders in a clear, actionable manner.

Skills

Analytical mindset

Communication skills

Storytelling

Team collaboration

Stakeholder influence

Education

Bachelor's degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or related field

Master's degree in a relevant field (plus)

Tools

Excel

SQL

Tableau

Python

R

Power BI

Circana

NielsenIQ

Job description

Nestlé USA in Arlington, VA, is seeking a Senior Analyst Marketing Analytics to deliver timely, data-driven insights that inform marketing strategy and budget allocation across divisions.

You will analyze sales drivers, evaluate marketing performance, size category growth, and collaborate with sales, marketing, finance and insights teams to present clear recommendations.

The role requires 3–5 years of marketing analytics experience and a Bachelor’s in a related field; Master’s is a plus.