Senior Consumer & Marketplace Insights Analyst

Nestlé S.A.; Arlington (VA); Hybrid; USD 100,000 - 125,000; Full time

Benefits offered by this job

401(k) with company match

Healthcare coverage

Inclusive workplace

Job summary

Nestlé USA is seeking a Senior Analyst to deliver timely, unbiased insights that inform marketing and commercial allocation. You will work with syndicated and custom data sources to diagnose performance and guide strategy.

The role requires strong analytical skills, SQL/Excel/Tableau proficiency, and the ability to communicate insights to non-technical stakeholders across sales, marketing, and finance. Arlington-based role with strong growth opportunities.

Qualifications

• Bachelor’s degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or a related field.
• Master’s degree in a relevant field is a plus
• 3-5 years of proven experience in marketing analytics, data analysis, marketing research, or a related field, preferably within a consumer goods or retail environment
• Experience with syndicated market data and tools (Circana, NielsenIQ, Numerator, 84.51, Luminate) is a plus
• Proficiency in analytical tools and software (Excel, SQL, Tableau, R, Python, etc.)
• Familiarity with data visualization tools (Tableau, Power BI)
• Understanding of statistical modeling techniques and their application in marketing analysis

Responsibilities

• Conduct thorough analyses of business performance, including sales driver decomposition
• Evaluate marketing performance and help guide commercial budget allocation through marketing mix modeling
• Size future category growth potential by analyzing market trends and shifts in consumer behavior
• Identify and size potential headwinds and tailwinds driven by macroenvironmental forces
• Perform ad-hoc analyses requiring heavier data-driven approaches to support business decision-making
• Build relationships with stakeholders across sales, marketing, finance, and insights
• Collaborate with cross-functional teams to align on priorities and strategies
• Present findings and recommendations to stakeholders clearly and actionably
• Champion Marketing Analytics by identifying opportunities to enhance capabilities

Skills

Analytical thinking

Storytelling

Communication

Collaboration

Market dynamics understanding

Education

Bachelor's degree in Marketing/Business/Economics/Statistics/Data Science

Master’s degree in a relevant field

Tools

Circana

NielsenIQ

Numerator

84.51

Luminate

Excel

SQL

Tableau

R

Python

Power BI

Job description

Nestlé USA is seeking a Senior Analyst to deliver timely, unbiased insights that inform marketing and commercial allocation. You will work with syndicated and custom data sources to diagnose performance and guide strategy.

The role requires strong analytical skills, SQL/Excel/Tableau proficiency, and the ability to communicate insights to non-technical stakeholders across sales, marketing, and finance. Arlington-based role with strong growth opportunities.