Senior Lead Marketing Manager - AI-Driven Growth (Remote)

Lumen; Salem (OR); Remoto; USD 111.000 - 148.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health benefits

Remote work within US

Descrizione del lavoro

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs across field and enterprise segments. You will translate business priorities and sales goals into multi-channel campaigns, using data-driven decisions and AI-powered automation to drive faster growth.

This is a remote US-based role with responsibilities spanning strategy, activation, measurement, and cross-functional collaboration with Sales, Enablement, Product Marketing, and Partners.

Competenze

• Five+ years of B2B marketing experience.
• Proven ability to translate priorities into integrated programs.
• Strong understanding of B2B pipeline dynamics.
• Experience designing multichannel programs including ABM and events.
• Strong program management and cross-functional influence.

Mansioni

• Translate priorities into integrated marketing strategies.
• Build program roadmaps with objectives, audiences, success measures and activation plans.
• Design programs that generate demand and improve pipeline conversion.
• Develop scalable frameworks, playbooks, templates, and workflows.
• Partner with Field Marketing, Sales, Enablement, Product Marketing, Demand Generation, and Partners to drive execution.
• Establish executive-ready measurement frameworks connecting marketing to pipeline and outcomes.
• Translate data into actionable recommendations and investment decisions.
• Identify and implement AI-enabled workflows for research, targeting, content and planning.
• Support planning and execution of events and industry engagements.

Conoscenze

B2B marketing

Field marketing

Demand generation

Account-based marketing

Program management

Cross-functional collaboration

Formazione

Bachelor's degree in Marketing

Descrizione del lavoro

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs across field and enterprise segments. You will translate business priorities and sales goals into multi-channel campaigns, using data-driven decisions and AI-powered automation to drive faster growth.

This is a remote US-based role with responsibilities spanning strategy, activation, measurement, and cross-functional collaboration with Sales, Enablement, Product Marketing, and Partners.