Remote Senior Lead Marketing Manager: AI-Driven Growth

Lumen; Honolulu (HI); Remote; USD 111,000 - 148,000; Full time

Benefits offered by this job

Health benefits

Life insurance

Voluntary lifestyle benefits

Job summary

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs across Field Marketing and Sales. You will translate priorities into measurable growth, define audiences, and orchestrate multichannel campaigns with AI-enabled optimizations.

This work-from-home role within the U.S. emphasizes data-driven decision making, cross-functional influence, and driving pipeline and revenue at scale.

Qualifications

• 5+ years of B2B marketing, field marketing, demand generation, or program management.
• Proven ability to translate business priorities into integrated programs tied to measurable pipeline outcomes.
• Strong understanding of B2B pipeline dynamics: demand creation, account engagement, conversion.
• Experience designing multichannel programs using digital, ABM, sales activation, partner, executive engagement, content, or events.
• Strong program management and cross-functional collaboration skills.
• Ability to influence stakeholders without direct authority.

Responsibilities

• Translate business priorities, sales goals, product launches, pipeline gaps, and customer insights into integrated marketing strategies.
• Build forward-looking program roadmaps with clear objectives, target audiences, success measures, and activation plans.
• Design programs that generate demand, expand buying groups, progress strategic opportunities, and improve pipeline conversion.
• Develop scalable frameworks, playbooks, templates, and workflows activated across segments, regions, accounts, and sales teams.
• Partner with Field Marketing, Sales, Enablement, Product Marketing, Demand Generation, and Partner teams to drive coordinated execution.
• Establish executive-ready measurement frameworks and reporting that connect marketing performance to pipeline and business outcomes.
• Translate account, opportunity, engagement, customer, and market data into actionable recommendations and investment decisions.
• Identify and implement AI-enabled workflows that improve research, targeting, content development, planning, activation, reporting, and optimization.
• Support the planning and execution of select events, including roundtables, trade shows, and other customer or industry-focused engagements.

Skills

B2B marketing

Demand generation

Multichannel marketing

ABM

Program management

Cross-functional collaboration

Analytics

Communication

Education

Bachelor's degree

Job description

Lumen is seeking a Senior Lead Marketing Manager to shape scalable, integrated marketing programs across Field Marketing and Sales. You will translate priorities into measurable growth, define audiences, and orchestrate multichannel campaigns with AI-enabled optimizations.

This work-from-home role within the U.S. emphasizes data-driven decision making, cross-functional influence, and driving pipeline and revenue at scale.