Senior Integrated Planner — Media Strategy & Insights

PTMUS Ptarmigan Media Inc

United States

Hybride

USD 70 000 - 85 000

Plein temps

14 jours+

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Résumé du poste

Ptarmigan Media, part of Omnicom Media Group, is a global leader in media services with deep specialization in the Financial Services sector. As we expand our New York office, we seek dynamic talent to join our team focused on strategic media solutions for 80+ global clients.

You will manage day-to-day client stewardship, develop multi-channel media plans, and analyze performance to drive optimization. We value collaboration, curiosity, and entrepreneurial energy, offering growth opportunities,

Qualifications

  • 2.5+ years media planning & buying experience at a media agency.
  • Working knowledge of full-funnel, cross-channel media including Digital (Search, Social, Programmatic, Video, Content, Display), Print, TV/OTT, OOH, and Audio.
  • Ability to recommend and implement innovative channel and process improvements.
  • Strong analytical skills with ability to evaluate digital performance and report on KPIs across multiple tactics.
  • Proven negotiation skills that drive incremental value for clients.
  • Proficiency in tools such as Google Analytics, DoubleClick/DFA, Google Data Studio, Prisma, etc.
  • Ability to build and maintain strong, strategic relationships with media partners.
  • Exceptional written, verbal, and presentation skills.
  • Collaborative team player with a consultative mindset and willingness to challenge the status quo.
  • Ability to manage multiple priorities in a fast-paced environment while maintaining excellent attention to detail.
  • Advanced proficiency in Microsoft Office.
  • Financial Services experience preferred but not required.

Responsabilités

  • Manage day-to-day stewardship of client business.
  • Develop media plan recommendations across tactical and high-impact activations to meet client goals.
  • Support and analyze campaign performance, delivering insights and optimization recommendations.
  • Manage budgets, flowcharts, and campaign pacing to ensure fiscal accuracy and alignment with client objectives.
  • Guide junior team members in developing clear, strategic RFPs to inspire innovative media partner proposals.
  • Maintain visibility into all active projects across planning, digital, and investment teams.
  • Respond to client needs with speed, clarity, and professionalism.
  • Assist in building project timelines and coordinating cross-team inputs to ensure deadlines are met.

Connaissances

Media planning
Media buying
Analytics
Negotiation
Google Analytics
DoubleClick/DFA
Google Data Studio
Prisma

Outils

Google Analytics
DoubleClick DFA
Google Data Studio
Prisma

Description du poste

Ptarmigan Media, part of Omnicom Media Group, is a global leader in media services with deep specialization in the Financial Services sector. As we expand our New York office, we seek dynamic talent to join our team focused on strategic media solutions for 80+ global clients.

You will manage day-to-day client stewardship, develop multi-channel media plans, and analyze performance to drive optimization. We value collaboration, curiosity, and entrepreneurial energy, offering growth opportunities,

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