Integrated Media Planner: Cross-Channel Finance

Adelphi Group; New York (NY); Presencial; USD 67.000 - 75.000; Jornada completa

Descripción de la vacante

Ptarmigan Media, a proud part of Omnicom Media Group, is expanding our New York office and seeking an Integrated Planner to drive strategic media programs for financial services clients. You will contribute to integrated media plans, analyze performance, and collaborate with cross-functional teams to deliver client goals.

You will support budgeting, RFPs, and partner coordination while ensuring timely delivery and actionable insights.

Formación

• 1.5–2 years of media planning and/or digital buying experience within a media agency.
• Working knowledge of full-funnel, cross-channel media (Digital, Print, TV/OTT, OOH, Audio).
• Strong analytical skills to evaluate campaign performance and report KPIs.
• Familiarity with media tools such as Google Analytics, DoubleClick/DFA, Google Data Studio, Prisma, or similar platforms.
• Ability to build and maintain positive relationships with internal teams and media partners.
• Clear written, verbal, and presentation skills; highly organized with attention to detail.

Responsabilidades

• Support day-to-day planning and stewardship of assigned client business.
• Assist in developing integrated media plan recommendations across tactical and custom activations.
• Analyze campaign performance and develop insights, takeaways, and optimization recommendations.
• Support budget management, flowcharts, and campaign pacing for accuracy and alignment with client objectives.
• Develop RFPs and coordinate with media partners under guidance of senior team members.
• Maintain visibility into active projects across planning, digital, and investment teams.
• Support client communications by responding promptly and professionally to requests.
• Assist with project timelines and coordinate cross-functional inputs to meet deadlines.

Conocimientos

Media planning

Digital buying

Analytical skills

Media tools

Client relations

Communication

Organization

Excel

Herramientas

Google Analytics

DoubleClick/DFA

Google Data Studio

Prisma

Descripción del empleo

Ptarmigan Media, a proud part of Omnicom Media Group, is expanding our New York office and seeking an Integrated Planner to drive strategic media programs for financial services clients. You will contribute to integrated media plans, analyze performance, and collaborate with cross-functional teams to deliver client goals.

You will support budgeting, RFPs, and partner coordination while ensuring timely delivery and actionable insights.