Senior Insights Manager: Media Analytics & Sales Enablement

Lancesoft; New York (NY); On-site; USD 76,000 - 83,000; Full time

Job summary

Lancesoft in New York, NY is seeking a Sr. Manager Insights to partner with sellers, delivering precise audience research and tailored analyses for RFPs and prospecting. The role requires presenting findings clearly, meeting tight deadlines, and collaborating with data vendors to support sales efforts.

The position is onsite for a 6-month contract, emphasizing hands-on analysis, data sourcing, and the creation of compelling client-ready deliverables.

Qualifications

• 5+ years in media research, audience measurement, or ad sales research.
• Experience at a media company, network or agency supporting ad sales.
• Advanced Excel and strong analytical skills.
• Excellent written and verbal communication, including client-ready presentations.

Responsibilities

• Serve as the main point of contact for sellers and deliver accurate answers on short deadlines.
• Deliver tailored audience analysis for RFPs, RFIs and prospecting, including event performance vs targets.
• Lead with the key takeaway, cite sources (Nielsen, Comscore, MRI-Simmons) and flag data limitations.
• Prioritize and track requests in Salesforce and direct Sales to self-serve tools.
• Build custom audience content narratives and IP assets such as wrap decks and case studies.
• Act as product liaison with data vendors and run tool training.
• Present at sales team calls and hold Co meetings.

Skills

Media research

Audience measurement

Ad sales research

Excel

Client presentations

Project management

Independent work

Job description

Lancesoft in New York, NY is seeking a Sr. Manager Insights to partner with sellers, delivering precise audience research and tailored analyses for RFPs and prospecting. The role requires presenting findings clearly, meeting tight deadlines, and collaborating with data vendors to support sales efforts.

The position is onsite for a 6-month contract, emphasizing hands-on analysis, data sourcing, and the creation of compelling client-ready deliverables.