Senior Media Analytics & Insights Analyst

Razorfish; New York (NY); On-site; USD 73,000 - 113,000; Full time

Benefits offered by this job

Paid Family Care

Adoption, Surrogacy & Fertility aid

Pet adoption support

Health/Wellness reimbursements

Tuition Assistance

Flexible time off

Matching Gifts

Flexible work arrangements

Work Your World program

Job summary

Razorfish in New York is seeking a highly analytical Senior Analyst to support media analytics and measurement across campaigns. This role transforms data into insights that inform optimization and future planning, partnering with media, strategy, and analytics teams to ensure accurate, relevant outputs.

The Senior Analyst will focus on faster, smarter media decisions, data quality, and insight-driven storytelling, collaborating across cross-functional teams to deliver polished presentations and

Qualifications

• 3–5+ years of experience in media analytics, marketing analytics, or data analysis.
• Strong understanding of paid media metrics, performance drivers, and campaign structure.
• Experience translating data into insights and actionable recommendations.
• Proficiency in analytics and visualization tools (e.g., Adobe Analytics, GA4, Tableau, Looker).
• Experience with data tools or automation (e.g., Excel, SQL, Funnel.io, or similar).

Responsibilities

• Analyze cross-channel media performance and deliver insights to support campaign optimization and planning
• Applies core media principles to distinguish between symptoms and drivers of performance, connecting media investment, audience strategy, creative effectiveness, and channel mix to business outcomes.
• Translate data into clear findings and actionable recommendations
• Support development and execution of measurement frameworks and learning agendas
• Conduct audience, competitive, and performance analysis to inform strategy
• Partner with media teams to identify in-flight optimization opportunities
• Build and maintain dashboards and reports that are intuitive and decision-ready
• Support data automation and pipeline development (e.g., GCP, Funnel.io)
• Ensure data accuracy, consistency, and quality across outputs
• Contribute to presentations with insight-driven storytelling, not just data reporting

Skills

Media analytics

Data visualization

GA4

Tableau

Looker

Excel

SQL

Communication

Tools

CM360

Meta

Adobe Analytics

GA4

Tableau

Looker

Funnel.io

SQL

Excel

Job description

Razorfish in New York is seeking a highly analytical Senior Analyst to support media analytics and measurement across campaigns. This role transforms data into insights that inform optimization and future planning, partnering with media, strategy, and analytics teams to ensure accurate, relevant outputs.

The Senior Analyst will focus on faster, smarter media decisions, data quality, and insight-driven storytelling, collaborating across cross-functional teams to deliver polished presentations and