Senior GTM Strategy Director for Patient Services

Syneos Health Commercial Solutions; Jersey City (NJ); On-site; USD 190,000 - 220,000; Full time

Job summary

Syneos Health in Jersey City, NJ, seeks a Senior Director, Go-To-Market (GTM) Strategy, Patient Services to lead strategic initiatives across Business Development, Operations, and Marketing. You will translate operational capabilities into compelling customer solutions and drive growth in a rapidly evolving healthcare market.

You will partner with senior leaders to influence go-to-market strategies, shape commercial planning, and develop differentiated solutions that resonate with customers

Qualifications

• Bachelor's degree in Business, Life Sciences, Healthcare, or related field.
• 15+ years in Business Development, Commercial Strategy, Solutions Consulting, Clinical Operations, or Healthcare/Life Sciences Services.
• Experience supporting customer pursuits including RFI/RFP responses and bid defense activities.
• Strong understanding of healthcare, CRO, clinical research, patient services, or related service delivery models.
• Ability to influence stakeholders and drive alignment across a matrix organization.
• Excellent written, verbal, and presentation communication skills.

Responsibilities

• Partner with Business Development leaders to identify, qualify, and prioritize strategic opportunities.
• Support account planning and growth strategies across key customer accounts.
• Participate in customer meetings, RFI/RFP responses, and bid defense activities.
• Guide the positioning of Patient Services solutions for prospective and existing customers.
• Develop messaging, tools, and training that increase commercial team knowledge and effectiveness.
• Monitor market trends, customer needs, and competitive activity.
• Recommend enhancements to service offerings and go-to-market approaches.
• Provide strategic insights that influence investment and growth strategies.
• Help develop differentiated solutions and capability messaging.
• Collaborate with Operations, Marketing, and Subject Matter Experts to ensure consistent customer-facing messaging.
• Support development of sales enablement materials, playbooks, and customer collateral.
• Drive alignment across commercial and operational teams.
• Contribute to enterprise initiatives focused on growth and innovation.
• Serve as a trusted advisor to senior leadership and lead high-impact strategic initiatives.

Skills

Strategic thinking

Cross-functional collaboration

Influence stakeholders

Excellent communication

Education

Bachelor's degree

Tools

CRM platforms

Pipeline management tools

Job description

Syneos Health in Jersey City, NJ, seeks a Senior Director, Go-To-Market (GTM) Strategy, Patient Services to lead strategic initiatives across Business Development, Operations, and Marketing. You will translate operational capabilities into compelling customer solutions and drive growth in a rapidly evolving healthcare market.

You will partner with senior leaders to influence go-to-market strategies, shape commercial planning, and develop differentiated solutions that resonate with customers