Senior GTM Strategy Leader, Patient Services

Syneos Health, Inc.; New York (NY); On-site; USD 190,000 - 220,000; Full time

Benefits offered by this job

Health, dental and vision benefits

401k with company match

Flexible PTO and sick time

Job summary

Syneos Health, Inc. seeks a Senior Director of Go-To-Market Strategy for Patient Services in New York. Lead strategic initiatives linking Business Development, Operations and Marketing to shape commercial strategy and customer solutions.

You will partner with senior leaders, support key engagements, and influence GTM approaches that strengthen market position in healthcare and life sciences. Travel may be required.

Qualifications

• Bachelor's degree in Business, Life Sciences, Healthcare, or a related field.
• 15+ years of experience in Business Development, Commercial Strategy, Solutions Consulting, Clinical Operations, or Healthcare/Life Sciences services.
• Experience supporting customer pursuits, including RFI/RFP responses and bid defense activities.
• Strong understanding of healthcare, CRO, clinical research, patient services, or related service delivery models.
• Proven ability to influence stakeholders and drive alignment across a matrix organization.
• Excellent written, verbal, and presentation communication skills.
• Ability to travel for customer and internal meetings.

Responsibilities

• Partner with Business Development leaders to identify, qualify, and prioritize strategic opportunities.
• Support account planning and growth strategies across key customer accounts.
• Participate in customer meetings, RFI/RFP responses, and bid defense activities.
• Guide the positioning of Patient Services solutions for prospective and existing customers.
• Develop messaging, tools, and training that increase commercial team knowledge and effectiveness.
• Monitor market trends, customer needs, and competitive activity.
• Recommend enhancements to service offerings and GTM approaches.
• Provide strategic insights that influence investment and growth strategies.
• Help develop differentiated solutions and capability messaging.
• Collaborate with Operations, Marketing, and SMEs to ensure consistent messaging.
• Support development of sales enablement materials, playbooks, and customer collateral.
• Drive alignment across commercial and operational teams.
• Contribute to enterprise initiatives focused on growth and innovation.
• Serve as a trusted advisor to senior leadership.
• Lead or influence high-impact strategic initiatives.
• Represent the Patient Services function in commercial planning and pipeline discussions.
• Foster collaboration across a matrixed organization.

Skills

Business development

Commercial strategy

Solutions consulting

Clinical operations

Healthcare services

Stakeholder influence

Communication skills

Travel willingness

Go-to-market

Education

Bachelor's degree

Tools

CRM platforms

Job description

Syneos Health, Inc. seeks a Senior Director of Go-To-Market Strategy for Patient Services in New York. Lead strategic initiatives linking Business Development, Operations and Marketing to shape commercial strategy and customer solutions.

You will partner with senior leaders, support key engagements, and influence GTM approaches that strengthen market position in healthcare and life sciences. Travel may be required.