Senior Growth Product Manager - DevTools (PLG)

Wwshemi; United States; Remote; USD 120,000 - 190,000; Full time

Benefits offered by this job

Premium health insurance

Unlimited PTO

Upward mobility

Learning stipend

Wealth advisor

401k

Family leave

Job summary

Doppler is seeking a Growth Product Manager to own the self-serve experience from first visit through paying customers. You will drive experiments, shape pre-signup and activation flows, and partner across product, marketing, and finance to accelerate ARR growth.

This role requires a data-driven mindset, strong SQL skills, and experience building an experimentation program. You will influence pricing and packaging decisions, own upgrade paths, and help grow the growth team as the company scales.

Qualifications

• 5+ years in product management, with at least 3 years owning a self-serve or PLG funnel end-to-end at a B2B SaaS company.
• Hands-on use of AI coding tools and a point of view on the AI agent ecosystem.
• Strong data fluency: SQL, experimentation platforms, event tracking and attribution.
• Experience leading a growth team or building an experimentation practice from scratch.

Responsibilities

• Own self-serve revenue metrics: visit-to-signup, signup-to-activation, free-to-paid conversion, trial conversion.
• Shape pre-signup experience in collaboration with Marketing on website, pricing, and demo forms.
• Drive activation metrics: time-to-value, early actions, and onboarding instrumentation.
• Own upgrade paths, paywalls, and checkout; collaborate on pricing and packaging changes.
• Build and scale Doppler's experimentation practice, including roadmap, tooling, and success criteria.
• Collaborate on lifecycle messaging and onboarding to drive product adoption.
• Define when a self-serve account is ready for Sales and route accordingly.
• Help grow the growth team and share lessons across the company.
• Set funnel strategy and present progress to leadership.

Job description

Doppler is seeking a Growth Product Manager to own the self-serve experience from first visit through paying customers. You will drive experiments, shape pre-signup and activation flows, and partner across product, marketing, and finance to accelerate ARR growth.

This role requires a data-driven mindset, strong SQL skills, and experience building an experimentation program. You will influence pricing and packaging decisions, own upgrade paths, and help grow the growth team as the company scales.