Senior Growth Marketing Leader — AI Entertainment

A&C Tech, Inc; Irvine (CA); On-site; USD 140,000 - 200,000; Full time

Benefits offered by this job

Generous stock options

Performance-based bonus structure

Competitive salary

Job summary

AC Tech is seeking a Growth Marketing Leader to accelerate user acquisition, engagement, and creator ecosystem growth across mobile and web platforms. The role requires leading paid and organic strategies, analytics, and collaboration with product, AI, and content teams to scale a consumer-facing app.

The ideal candidate has a track record of scaling apps and building communities, with hands-on experience in performance marketing, A/B testing, and influencer partnerships.

Qualifications

• 5+ years of experience in growth marketing, performance marketing, user acquisition, or app marketing.
• 2+ years of team leadership or people management experience.
• Proven experience scaling consumer mobile applications or digital platforms.

Responsibilities

• Develop and execute growth strategies to acquire new users across mobile and web platforms.
• Manage paid acquisition channels including Meta, TikTok, Google Ads, Apple Search Ads, YouTube.
• Optimize user acquisition funnels, conversion rates, and retention metrics.
• Monitor and improve CAC, CPI, ROAS, and LTV.
• Collaborate with Product, Engineering, AI, and Content teams to improve onboarding, activation, engagement, and retention.
• Design and execute A/B testing initiatives.
• Identify opportunities for viral growth loops, referral programs, and community-driven growth.
• Develop creator acquisition and engagement programs.
• Build relationships with influencers, content creators, and gaming communities.
• Grow user-generated content participation and creator retention.
• Build and maintain growth dashboards and KPI reporting.
• Analyze user behavior and marketing performance.
• Present growth insights and recommendations to executive leadership.
• Manage and mentor marketing team members and external agencies.
• Coordinate cross-functional initiatives across marketing, product, content, and engineering teams.
• Establish quarterly growth objectives and execution plans.

Skills

Growth marketing

User acquisition

Team leadership

Performance marketing

Analytics

Tools

AppsFlyer

Adjust

Firebase

Google Analytics

Mixpanel

Job description

AC Tech is seeking a Growth Marketing Leader to accelerate user acquisition, engagement, and creator ecosystem growth across mobile and web platforms. The role requires leading paid and organic strategies, analytics, and collaboration with product, AI, and content teams to scale a consumer-facing app.

The ideal candidate has a track record of scaling apps and building communities, with hands-on experience in performance marketing, A/B testing, and influencer partnerships.