Senior Growth Marketing Lead - Subscriptions (Remote)

Coinscapture; United States; Hybrid; USD 152,000 - 205,000; Full time

Benefits offered by this job

Stock options

Health benefits (US)

Job summary

DuckDuckGo is seeking a Senior Growth Marketing Manager to own high-priority paid subscriber campaigns. You will plan, execute, and optimize tests across channels to maximize profitable subscriber growth and support a new paid subscriptions program.

You will collaborate with Engineering and Product to improve landing pages, funnels and instrumentation. Ideal candidates have extensive experience in digital advertising, analytics, and multi-channel marketing for freemium consumer apps, with a

Qualifications

• 7+ years of experience in digital advertising roles with focus on paid acquisition.
• Experience with strategic planning and execution in digital marketing platforms.
• Hands-on experience launching paid subscription programs from scratch.
• Proven ability to drive subscription growth within high-traffic products.
• Collaboration with Engineering and Product to optimize landing pages, funnels and instrumentation.
• Ability to manage complex, ambiguous projects across business strategy and marketing.
• Advanced analytics including app economics, lift testing, modeling and data analysis.
• Excellent verbal and written communication skills.

Responsibilities

• Own high-priority marketing campaigns for paid subscriptions.
• Plan, execute, test and optimize campaigns to drive profitable paid subscriber growth.
• Create and execute a new marketing program for paid subscriptions.
• Lead channel tests, creative testing and optimization of subscriber conversion.

Skills

Digital advertising

Paid acquisition

Strategic planning

Subscription growth

Landing pages

Funnel optimization

Data analysis

Communication

Job description

DuckDuckGo is seeking a Senior Growth Marketing Manager to own high-priority paid subscriber campaigns. You will plan, execute, and optimize tests across channels to maximize profitable subscriber growth and support a new paid subscriptions program.

You will collaborate with Engineering and Product to improve landing pages, funnels and instrumentation. Ideal candidates have extensive experience in digital advertising, analytics, and multi-channel marketing for freemium consumer apps, with a