Senior Global ABM Growth Leader – Enterprise SaaS

Culture Amp; San Francisco (CA); Hybrid; USD 122,200 - 139,000; Full time

Benefits offered by this job

Equity

Learning programs

Refresh days

Parental leave

Home office setup

Social impact days

Medical insurance

Job summary

Culture Amp in San Francisco seeks a Senior Account-Based Marketing Manager to design and scale global ABM programs, crafting 1:few and 1:many plays across paid, owned, and earned channels. You will own 6sense-driven targeting and partner with Sales, Regional Marketing, and RevOps to drive high-value pipeline and net-new ARR.

You bring 6+ years in demand gen/ABM, a global mindset, data-driven storytelling, and deep experience with Salesforce, Looker, and HubSpot/Marketo.

Qualifications

• 6+ years of marketing experience with emphasis on demand generation, enterprise campaigns, or vertical marketing.
• 3+ years of dedicated Account-Based Marketing experience in a B2B SaaS environment.
• Analytical with ability to translate datasets into executive-ready reports.
• Strong communication and storytelling to influence stakeholders and leadership.
• Ability to navigate a global, matrixed organization and localize broader strategies.
• Results-oriented mindset focused on revenue, pipeline quality, and deal velocity.

Responsibilities

• Define, develop, and lead the overarching ABM program for global upper Commercial & Enterprise segments.
• Architect and execute multi-tiered ABM strategies including 1:Few and 1:Many campaigns.
• Serve as global owner of the 6sense platform and govern data-driven segment building.
• Partner with Sales and Regional Marketing Leads to align ABM with local goals while maintaining global strategy.
• Establish measurement frameworks and campaign metrics with analytics teams.
• Oversee content creation and high-impact messaging for target accounts across channels.
• Conduct market and account research to uncover needs and buying triggers for ABM playbooks.

Skills

ABM strategy

Global mindset

Data-driven decisions

Salesforce proficiency

Looker proficiency

Cross-functional collaboration

Storytelling & communication

Revenue focus

Tools

Salesforce

Looker

HubSpot/Marketo

CMS platforms

Job description

Culture Amp in San Francisco seeks a Senior Account-Based Marketing Manager to design and scale global ABM programs, crafting 1:few and 1:many plays across paid, owned, and earned channels. You will own 6sense-driven targeting and partner with Sales, Regional Marketing, and RevOps to drive high-value pipeline and net-new ARR.

You bring 6+ years in demand gen/ABM, a global mindset, data-driven storytelling, and deep experience with Salesforce, Looker, and HubSpot/Marketo.