Senior Games Industry Business Development Lead

Amazon Web Services (AWS); Seattle (WA); On-site; USD 176,000 - 238,000; Full time

Job summary

Amazon Web Services, Inc. in Seattle, WA is seeking a Principal Business Development Specialist for Games to drive AWS adoption across the video games sector.

You’ll be the go-to expert, working with studios, publishers, and game tech providers to map opportunities, develop studio-specific strategies, and shepherd deals from qualification to launch. You’ll evangelize AWS game services, collaborate with ProServe and partner teams, and contribute to thought leadership and GTM packaging.

Qualifications

• 7+ years of developing, negotiating and executing business agreements experience
• 10+ years of professional or military experience
• 5+ years of working with Core Cloud Technology Services, including, but not limited to Compute, Edge, Hybrid, Security, and/or Networking experience
• 10+ years of solving problems with technology in the Media & Entertainment Industry experience
• 10+ years of Go-To-Market, Business Development, Sales, or Consulting experience
• Bachelor's degree
• Experience developing strategies that influence leadership decisions at the organizational level

Responsibilities

• Contribute Games industry perspective to Account Plans for assigned proactive coverage accounts
• Identify and map Line of Business (LOB) contacts and stakeholders within game studios, publishers, and game technology suppliers
• Utilize the Industry Scorecard to identify whitespace opportunities across four Games solution areas: Game Infrastructure & Backends, Game Analytics, Cloud Game Development, and Game Content Creation
• Collaborate with account teams to develop studio and publisher specific strategies aligned with each customer's development pipeline, live-service operations, and technology modernization goals
• Map customer needs against sub-solution areas including Game Backend as a Service, Multiplayer Session-Based Hosting (Amazon GameLift), Game Security, AI for Content Production, Cloud Build Pipelines, and Automated QA
• Drive Games industry opportunities from Qualified stage through Launch, focusing on measurable business outcomes
• Evangelize AWS services, partner solutions, and Professional Services tailored to video games use cases (e.g., Amazon GameLift, Amazon Bedrock for in-game AI, AI Code Assistance for game dev, Game Analytics Pipeline)
• Achieve 70% partner attachment rate on launched opportunities, leveraging Games ecosystem partners
• Participate in Executive Briefing Centers (EBCs) and executive engagements with C-suite stakeholders at studios and publishers
• Act as facilitator to bring in specialized AWS resources, world-wide specialist teams, ProServe, and partner capabilities
• Conduct internal enablement sessions for account teams on Games industry trends, use cases, and AWS solutions across all four solution areas
• Lead external thought leadership sessions with customers and at industry events (eg, GDC, Gamescom, DICE, Unreal Fest)
• Contribute to Go-to-Market packages for scale Games customers, including solution playbooks and competitive positioning materials
• Build and maintain relationships with key industry associations, platform holders, and game development communities
• Track and communicate market trends including GenAI adoption in games, live-service economics, and cloud game development evolution
• Develop deep understanding of the regional games ecosystem across key markets and studio clusters
• Identify regional trends, competitive dynamics, and market opportunities specific to video games
• Build partner ecosystem relationships with regional game technology providers, middleware vendors, and systems integrators
• Monitor competitive landscape

Skills

Go-To-Market strategy

Business Development

Strategic account planning

Games industry knowledge

Executive stakeholder management

Education

Bachelor's degree

Job description

Amazon Web Services, Inc. in Seattle, WA is seeking a Principal Business Development Specialist for Games to drive AWS adoption across the video games sector.

You’ll be the go-to expert, working with studios, publishers, and game tech providers to map opportunities, develop studio-specific strategies, and shepherd deals from qualification to launch. You’ll evangelize AWS game services, collaborate with ProServe and partner teams, and contribute to thought leadership and GTM packaging.