Senior Field Marketing Manager — High-Impact SaaS Demand Gen

Rippling; San Francisco (CA); On-site; USD 106,000 - 176,000; Full time

Job summary

Rippling is expanding its demand generation engine and seeks a Senior Field Marketing Manager to shape and execute field programs that build relationships, generate net-new pipeline, and accelerate opportunities. You will partner with Sales leadership and cross-functional teams to translate business priorities into scalable programs that drive measurable revenue impact.

The role requires strategic thinking, strong execution, and a passion for creating meaningful field experiences.

Qualifications

• Proven expertise in field marketing and pipeline generation.
• Ability to build high-impact, scalable experiences across events and partnerships.
• Experience with Salesforce and Outreach is preferred.
• Strong communication and collaboration with Sales and marketing teams.

Responsibilities

• Shape and execute field marketing plans aligned with sales and pipeline goals.
• Drive net-new pipeline and accelerate opportunities with high-impact programs.
• Partner with Sales leadership and GTM teams to align priorities and engagement.
• Create differentiated field experiences across owned events and conferences.
• Own program budgets, calendars, vendors, and ROI optimization.
• Share learnings with leadership and cross-functional partners.
• Develop repeatable playbooks for scalable field marketing impact.

Skills

Field marketing

Demand generation

Salesforce

Outreach

Ambiguity tolerance

Communication skills

Budget management

Hands-on

Fast-paced

Job description

Rippling is expanding its demand generation engine and seeks a Senior Field Marketing Manager to shape and execute field programs that build relationships, generate net-new pipeline, and accelerate opportunities. You will partner with Sales leadership and cross-functional teams to translate business priorities into scalable programs that drive measurable revenue impact.

The role requires strategic thinking, strong execution, and a passion for creating meaningful field experiences.