Senior Digital Analytics Lead - Customer Journey (Remote)

OpenTalent; United States; On-site; USD 90,000 - 140,000; Full time

Job summary

OpenTalent is seeking a highly analytical, collaborative Digital Analytics Manager to bridge digital user behavior, enterprise data and strategic business outcomes. You will lead analytics initiatives to optimize customer journeys and digital experiences.

You will perform deep-dive analysis on web and mobile clickstream data using Adobe Analytics, translate findings into actionable insights, and collaborate with product, marketing and data teams to drive improvements.

Qualifications

• Analytical mindset with ability to translate data into actionable insights.
• Experience leading analytics projects across digital channels.
• Strong understanding of web and mobile analytics techniques.

Responsibilities

• Lead digital analytics initiatives to optimize customer journeys and experiences.
• Perform deep-dive analyses on web and mobile clickstream data.
• Collaborate with product, marketing, and data teams to implement insights.

Skills

Digital analytics

Customer journey

Stakeholder collaboration

Tools

Adobe Analytics

Job description

OpenTalent is seeking a highly analytical, collaborative Digital Analytics Manager to bridge digital user behavior, enterprise data and strategic business outcomes. You will lead analytics initiatives to optimize customer journeys and digital experiences.

You will perform deep-dive analysis on web and mobile clickstream data using Adobe Analytics, translate findings into actionable insights, and collaborate with product, marketing and data teams to drive improvements.