Remote Analytics Consultant — Customer Journey Insights

Merkle Inc.; Michigan; Ibrido; USD 68.000 - 96.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical, vision, and dental insurance

Short-term and long-term disability

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave

Descrizione del lavoro

Merkle is seeking an Analytics Consultant to work hands-on in Adobe Customer Journey Analytics, combining in-depth knowledge of quantitative marketing analytics with a strong grasp of customer data to answer real business questions for our clients.

Ideal candidates will translate data into actionable insights, collaborate across teams, build dashboards and data views, and deliver client-ready analyses that drive ROI.

Competenze

• Bachelor’s degree in statistics, analytics, economics, or related quantitative field.
• Hands-on experience with BI and digital analytics tools (Tableau, Power BI).
• 2+ years of experience in quantitative analysis, ideally in marketing or agency context.
• Adobe Certified Professional – Adobe Customer Journey Analytics or 1+ years of hands-on experience with Adobe CJA.

Mansioni

• Analyze quantitative and qualitative data using software and manual techniques.
• Interpret and present results to staff and stakeholders using graphs and visualizations.
• Extract and shape data from multiple sources to develop usable reports and presentations.
• Build and maintain CJA data views, segments, and dashboards to analyze behavior across channels.
• Identify key metrics and create executive dashboards to track progress.
• Own the quality of deliverables end-to-end, including data validation and QA.
• Stay current on industry trends and emerging analytics technology.
• Proactively identify opportunities to improve Merkle’s analytical tools and processes.

Conoscenze

Quantitative analytics

Data storytelling

Cross-functional collaboration

Presentation skills

Adobe CJA expertise

AI tools familiarity

Formazione

Bachelor’s degree in statistics, analytics, economics, or related quantitative field

Strumenti

Tableau

Power BI

Adobe Analytics

Adobe Customer Journey Analytics

Descrizione del lavoro

Location: will consider remote candidates.

Merkle is seeking an Analytics Consultant to work hands-on in Adobe Customer Journey Analytics, combining in-depth knowledge of quantitative marketing analytics with a strong grasp of customer data to answer real business questions for our clients.

Key Responsibilities

Analyze quantitative and qualitative data using software and manual manipulation
techniques. Interpret and present results to staff and stakeholders using graphs, charts, or
visualization mapping.

Extract and shape data from internal and external sources on a routine and ad hoc
basis to develop and deliver usable reports and presentations.

Understand how to make data visually appealing and simple to both navigate and comprehend for end-users

Aggregate data from various sources to construct streamlined data pipelines and integrate data from multiple systems

Build and maintain Customer Journey Analytics data views, segments, calculated metrics, and Workspace projects that let clients analyze behavior across channels

Identify key metrics and build exec-facing dashboards to track progress of the business and its highest priority initiatives

Identify key business levers, establish cause and effect, perform analyses, and communicate key findings to various stakeholders to facilitate data-driven decision-making

Own the quality of your deliverables end to end: validate the data, sanity-check the numbers, and QA the output before it reaches clients

Stay current on industry trends and emerging analytics technology

Proactively identify opportunities to introduce and improve Merkle’s analytical tools, techniques, and processes

Package selected interim and final deliverables for later re-use by other Merkle teams, including rationale for why options/tactics were chosen (i.e., provides metadata for the documents)

Key Skills and Experience

Able to move past observations to data-backed insights and recommendations. Also able to reach a defensible answer independently, without relying on AI to do the analytical thinking

Be able to contribute to innovation, process improvement, and standardization

Deliver high-quality analytical solutions on time

Maintain a project plan; manage day-to-day tasks; and meet project deadlines

Work effectively across teams to ensure client satisfaction

Presentation skills, whether in front of small groups or large audiences, on camera and/or occasionally in person

Comfortable using AI tools and adapting to new tech for the job role as it hits the market

Familiar with how to debug a webpage to identify data being passed into web analytics tools

Required Qualifications

Must be a US citizen and be prepared to pass a US Government background check, including physical fingerprinting at a US Passport office

Bachelor’s degree (B.S. or B.A.) or equivalent experience in statistics, analytics, economics, or a related quantitative field

Hands-on experience with BI and digital analytics tools (Tableau, Power BI)

2+years of experience in quantitative analysis, ideally in a marketing or agency context

Adobe Certified Professional – Adobe Customer Journey Analytics Business Practitioner (exam AD0-E608) or higher, and/or 1+ years of demonstrated hands-on experience with Adobe CJA

Advanced Excel and strong PowerPoint skills: able to build a clean analysis and turn it into a client-ready deck

Preferred Qualifications:

2+ years using Adobe Analytics to build Workspace projects, segments, and calculated metrics, and to surface insights from them

Experience with Adobe Experience Platform data collection or schema design

Agency or consulting experience working across multiple concurrent clients

Ideal Candidate:

You have a curious nature and are willing to provide tough recommendations to clients, tactfully, when necessary

Your ability to discover hidden insights to unstructured business problems makes you an integral part of our growing analytics team

You can independently execute analytical work end to end by producing outputs that earn rave reviews and drive ROI for our clients

You have a keen eye for detail and use it to produce consistent, high-quality work that will build trust with clients

The annual salary range for this position is $68,000-$96,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Short-term and long-term disability insurance,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

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We are aware of several scams targeting job seekers and candidates. Please be vigilant. All communication throughout the recruitment process will be from an official member of the dentsu recruitment team, using corporate email addresses (e.g., @dentsu.com or @merkle.com). We will never ask you to send money or vouchers to secure employment. If you suspect you have been a victim of a scam, please report the incident to your bank, local police, or fraud protection authority immediately. Additionally, you can report the scam to us at [e-mail] so we can take appropriate action to request the website is taken down. Please note that Merkle and dentsu are not responsible for any losses incurred as a result of these scams. We advise all individuals to exercise caution and verify the authenticity of any job offers or communications received.