Senior Demand Generation Leader – B2B SaaS (Hybrid)

Glean-Technologies; Mountain View (CA); Hybrid; USD 163,000 - 187,000; Full time

Benefits offered by this job

Competitive compensation

Medical, Vision, and Dental coverage

Generous time-off policy

401k plan

Home office stipend

Annual education and wellness stipends

Healthy lunches daily

Job summary

Glean is seeking a Demand Generation Manager to design and lead multi-channel programs that drive qualified leads and revenue in a fast-paced B2B SaaS environment. You will partner with sales, product marketing and cross-functional teams to craft compelling messages, optimize campaigns, and manage ABM initiatives.

The role is hybrid, primarily based in Mountain View or San Francisco, with a base salary in a competitive range and opportunities for equity and benefits.

Qualifications

• 5+ years in a fast-paced B2B SaaS environment.
• Experience running multi-channel demand generation campaigns.
• Proven ability to drive qualified leads and pipeline through ABM.

Responsibilities

• Develop and execute multi-channel demand generation campaigns to drive lead generation, pipeline growth and revenue.
• Manage the webinar program from concept through promotion and follow-up.
• Collaborate with BDRs and sales to enable and align campaigns across stages.
• Partner with product marketing to create messaging and conversion-optimized assets.
• Identify opportunities for net-new lead generation across channels.
• Leverage data and analytics to optimize campaigns and cost-efficiency.
• Execute ABM strategies for high-value accounts with sales alignment.
• Manage timelines, budgets and resources for campaign delivery.
• Coordinate with cross-functional teams to ensure objective alignment.
• Oversee lifecycle from initiation to post-campaign reporting.

Skills

Demand generation

ABM

Campaign management

B2B SaaS

CRM

Marketing automation

SFDC

Marketo

Sendoso

Apollo

Lead generation

Sales enablement

Analytics

Cross-functional collaboration

Education

BS/BA in Business, Marketing or related field

Tools

SFDC

Marketo

Sendoso

Apollo

Job description

Glean is seeking a Demand Generation Manager to design and lead multi-channel programs that drive qualified leads and revenue in a fast-paced B2B SaaS environment. You will partner with sales, product marketing and cross-functional teams to craft compelling messages, optimize campaigns, and manage ABM initiatives.

The role is hybrid, primarily based in Mountain View or San Francisco, with a base salary in a competitive range and opportunities for equity and benefits.