Senior Creator Strategy & Partnerships Lead

Publicis Media; New York (NY); On-site; USD 81,000 - 111,000; Full time

Job summary

Publicis Groupe’s Influential division seeks a Manager Creator Strategy & Partnerships in New York, leading creator strategy and quality for a dedicated creator pod, guiding data-driven talent recommendations aligned to client goals.

You’ll partner with Sales, Client Management, Creative Strategy and Campaign teams, elevate pre-sale strategy, oversee talent sourcing (celebrity and high-profile), and drive continuous improvement through performance insights.

Qualifications

• Deep understanding of creator platforms, trends and talent landscape.
• Ability to translate briefs into differentiated creator strategies.
• High standard for talent quality and brand alignment.
• Storytelling skills to justify talent choices.
• Ability to manage multiple workstreams with speed and precision.
• Experience working with talent agencies, creators and internal stakeholders.
• Fluency in using platform data and performance signals.
• Proactive mindset to identify opportunities ahead of demand.

Responsibilities

• Own vision and quality for creator strategy outputs within the pod.
• Oversee creator lists for strategic alignment and cultural relevance.
• Lead workload distribution to maximize efficiency and output quality.
• Ensure client-ready deliverables with high precision and service.
• Lead proactive creator opportunities and thought leadership.

Skills

Creator economy

Strategic leadership

Judgment

Storytelling

Operational excellence

Relationship management

Data insights

Proactive mindset

Job description

Publicis Groupe’s Influential division seeks a Manager Creator Strategy & Partnerships in New York, leading creator strategy and quality for a dedicated creator pod, guiding data-driven talent recommendations aligned to client goals.

You’ll partner with Sales, Client Management, Creative Strategy and Campaign teams, elevate pre-sale strategy, oversee talent sourcing (celebrity and high-profile), and drive continuous improvement through performance insights.