Senior Brand Manager: Growth, Innovation & Digital

Brown & Haley; Washington; On-site; USD 70,000 - 110,000; Full time

Job summary

Mountain is seeking a Brand Manager to lead the brand marketing strategy across building the portfolio, innovation, consumer and shopper communications. This hands-on leadership role collaborates with Sales, Ecommerce, Retail, Product Development, and Executive Leadership to develop and execute initiatives that align with brand vision and business goals.

You will own the full marketing mix, drive demand generation, identify white-space opportunities, translate insights into growth, and protect

Qualifications

• 5+ years in Brand Management, Marketing, Innovation, or Strategy.
• Consumer product experience; food experience preferred.
• Experience leading brand activation, campaigns, creative, media planning.
• Strong analytical and strategic thinking; translate insights into action.
• Proven ability to influence and collaborate across teams.
• Excellent communication, storytelling, and presentation skills.

Responsibilities

• Define long-term vision, growth strategy, and portfolio direction for Mountain.
• Grow Mountain portfolio to deliver share, revenue, and profit.
• Lead demand generation strategies to drive awareness and penetration.
• Lead cross-functional teams to identify white-space opportunities.
• Translate consumer insights into actionable growth strategies.
• Track performance and optimize marketing investments.
• Be fully responsible for brand health KPIs.

Skills

Brand management

Marketing strategy

Cross-functional leadership

Analytics

Communication

Storytelling

Education

Bachelor's degree in Marketing or related field

Job description

Mountain is seeking a Brand Manager to lead the brand marketing strategy across building the portfolio, innovation, consumer and shopper communications. This hands-on leadership role collaborates with Sales, Ecommerce, Retail, Product Development, and Executive Leadership to develop and execute initiatives that align with brand vision and business goals.

You will own the full marketing mix, drive demand generation, identify white-space opportunities, translate insights into growth, and protect