Senior Brand Growth Lead

Brown & Haley; Fife (WA); Presencial; USD 90 000 - 100 000; Tempo integral

Resumo da oferta

Brown & Haley is looking for a Brand Manager in Washington to lead Mountain’s marketing strategy, portfolio direction, and growth initiatives. This hands-on role requires collaborating with Sales, Ecommerce, Retail, Product Development, and Executive Leadership to execute comprehensive marketing plans.

You will translate consumer insights into strategies, manage promotions and campaigns, and drive brand health metrics across the product lifecycle and channels.

Qualificações

• Degree in Marketing, Business, Management, Finance, or related field preferred
• 5+ years of Brand Management, Marketing, Innovation, Strategy, Media, or Creative experience
• Consumer Product experience required; food experience preferred

Responsabilidades

• Define long-term vision, growth strategy, positioning, and portfolio direction for Mountain
• Develop Mountain portfolio and deliver on share, revenue, and profit across the marketing mix
• Lead demand generation strategies to drive brand awareness, sales, and penetration
• Lead cross-functional teams to identify white-space innovation opportunities
• Translate consumer insights and market trends into actionable brand growth plans
• Track portfolio performance and optimize marketing investments to improve results

Conhecimentos

Brand management

Marketing strategy

Consumer insights

Analytical thinking

Cross-functional leadership

Campaign management

Formação académica

Marketing/Business degree

Descrição da oferta de emprego

Brown & Haley is looking for a Brand Manager in Washington to lead Mountain’s marketing strategy, portfolio direction, and growth initiatives. This hands-on role requires collaborating with Sales, Ecommerce, Retail, Product Development, and Executive Leadership to execute comprehensive marketing plans.

You will translate consumer insights into strategies, manage promotions and campaigns, and drive brand health metrics across the product lifecycle and channels.