Senior Ad Partnerships Director
Walmart
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Job summary
Walmart Connect is seeking a Senior Partner, Ad Partner Management to drive strategic partnerships and grow revenue across the advertising agency ecosystem. You will nurture senior agency relationships, identify opportunities, and expand adoption of Walmart Connect’s solutions to deliver measurable business outcomes.
The role requires deep knowledge of digital advertising, retail media, and the agency landscape, with a track record of influencing investment decisions and building JBPs for
Qualifications
- Experience in digital advertising and retail media.
- Strong agency partnership management skills.
- Proven success influencing media investment decisions.
- Experience with Joint Business Plans (JBPs) or strategic initiatives.
Responsibilities
- Develop Strategic Agency Relationships: Build, manage, and expand relationships with advertising agencies and key decision-makers to drive long-term partnerships and business growth.
- Drive Revenue and Partnership Growth: Identify opportunities to increase advertising investment, expand share of wallet, and accelerate adoption of Walmart Connect's advertising solutions across agency partners.
- Build Executive-Level Partnerships: Establish trusted relationships with senior agency leaders and stakeholders responsible for media investment, digital advertising, commerce, and strategic partnerships.
- Develop and Execute Business Plans: Create and implement strategic partnership plans, JBPs, and growth initiatives aligned with agency priorities and Walmart Connect's business objectives.
- Identify New Business Opportunities: Proactively uncover opportunities to expand existing partnerships, develop new agency relationships, and introduce innovative advertising solutions.
- Influence Advertising Investment: Position Walmart Connect as a preferred advertising partner by demonstrating the value of its retail media capabilities, customer insights, measurement solutions, and omnichannel offerings.
- Collaborate Cross-Functionally: Partner with Advertising Sales, Product, Marketing, Measurement, and other internal teams to align strategies, support agency initiatives, and drive business results.
- Leverage Data and Insights: Utilize advertising performance metrics, market intelligence, and industry trends to identify growth opportunities and inform strategic recommendations.
- Lead Strategic Engagements: Represent Walmart Connect in agency meetings, business reviews, presentations, and industry discussions to strengthen relationships and advance partnership objectives.
- Manage Business Performance: Track partnership performance, revenue opportunities, agency engagement, and key business metrics to ensure continued growth and measurable outcomes.
Skills
Education
Job description
Walmart Connect is seeking a Senior Partner, Ad Partner Management to drive strategic partnerships and grow revenue across the advertising agency ecosystem. You will nurture senior agency relationships, identify opportunities, and expand adoption of Walmart Connect’s solutions to deliver measurable business outcomes.
The role requires deep knowledge of digital advertising, retail media, and the agency landscape, with a track record of influencing investment decisions and building JBPs for
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