Senior Ad Operations Lead - Campaigns & Growth

Propel; Tallahassee (FL); Hybrid; USD 99,000 - 121,000; Full time

Benefits offered by this job

Medical, Dental and Vision

Equity

Performance-based bonus

Job summary

Propel is building technology to modernize how government benefits are delivered from our Downtown Brooklyn office with a remote-friendly setup. We seek a Senior Ad Operations Analyst to own how Marketplace campaigns are booked, built, launched, and delivered, across partner, self-serve and seasonal campaigns.

You will own the inventory booking tool, build campaigns in our CMS and Braze, run A/B tests, ensure QA, and coordinate timelines with multiple teams.

Qualifications

• 3+ years in operations such as program management, project management, business operations or marketplace operations.
• Actively uses AI tools in daily work and is comfortable with vibe coding fixes.
• A record of owning projects end to end with little supervision, and of bringing problems to your team with a proposed fix.
• Comfortable in Google Sheets and HTML, and able to pick up new patterns from examples.
• Experience with A/B testing is a plus.
• An immediate opportunity to make an impact on our users and the business we're building.
• Remote-friendly work environment with a dog-friendly office in Downtown Brooklyn.

Responsibilities

• Own the inventory booking tool our teams use to book placements.
• Build campaigns in our internal CMS and Braze, including collection pages and entry points from design specs.
• Run A/B test setup and monitor pacing across stakeholders.
• Perform QA on copy, links, tags and budgets for campaigns.
• Coordinate timelines across Customer Success, Product, Engineering and Marketing.

Skills

Operations

AI tools

End-to-end ownership

Google Sheets

HTML

AB testing

Remote-friendly

Tools

Google Sheets

HTML

Job description

Propel is building technology to modernize how government benefits are delivered from our Downtown Brooklyn office with a remote-friendly setup. We seek a Senior Ad Operations Analyst to own how Marketplace campaigns are booked, built, launched, and delivered, across partner, self-serve and seasonal campaigns.

You will own the inventory booking tool, build campaigns in our CMS and Braze, run A/B tests, ensure QA, and coordinate timelines with multiple teams.