Senior Ad Operations Lead, Marketplace Campaigns

Propel; Lorida (FL); Hybrid; USD 99,000 - 121,000; Full time

Benefits offered by this job

Medical, Dental, Vision insurance

Remote-friendly work environment

Dog-friendly office in Downtown NYC

Job summary

Propel is seeking a Senior Ad Operations Analyst to own how Marketplace campaigns are booked, built, launched, and delivered. You will manage campaigns across verticals, seasonal launches, and self-serve efforts, reporting to the Ad Ops Manager and collaborating with Customer Success, Growth, and Marketing.

You’ll own inventory booking tools, build from design specs in Braze and our CMS, and run QA across timelines and budgets.

Qualifications

• 3+ years of experience in operations, such as program management, project management, business operations or marketplace operations.
• Experience actively using AI tools in daily work and comfortable with vibe coding fixes.
• A track record of owning projects end to end with minimal supervision and proposing fixes when issues arise.
• Comfortable in Google Sheets and HTML, and able to learn from examples.

Responsibilities

• Own campaigns from inventory booking to delivery across verticals and seasonal pushes.
• Manage the inventory booking tool and flag gaps, adding new campaign levers as they launch.
• Build campaigns in the internal CMS and Braze, including collection pages and design-spec entry points, plus A/B test setup.
• Perform QA on copy, links, tags and budgets; coordinate timelines with Customer Success, Product, Engineering and Marketing.
• Monitor pacing, flag risks early to teams and collaborate with Insights on tests and budget shifts.
• Lead post-campaign reviews, keep docs current, and apply AI-driven fixes to booking tooling and calendars.

Skills

AI tools

Project ownership

Google Sheets

HTML

A/B testing

Remote-friendly

Education

Bachelor's degree or equivalent

Tools

Braze

CMS

Job description

Propel is seeking a Senior Ad Operations Analyst to own how Marketplace campaigns are booked, built, launched, and delivered. You will manage campaigns across verticals, seasonal launches, and self-serve efforts, reporting to the Ad Ops Manager and collaborating with Customer Success, Growth, and Marketing.

You’ll own inventory booking tools, build from design specs in Braze and our CMS, and run QA across timelines and budgets.