Senior ABM Leader, NORAM Enterprise Growth

Checkout.com; New York (NY); Hybrid; USD 150,000 - 210,000; Full time

Benefits offered by this job

Healthcare benefits

Collaborative workplace

Growth opportunities in NA fintech

Job summary

Checkout.com in New York, NY, seeks a Sr Manager, Account Based Marketing (NORAM) to lead enterprise demand generation and ABM programs across North America. You’ll own the pipeline journey from first touch to early-stage opportunities, partnering with Enterprise Sales to drive qualified pipeline and revenue.

You will architect 1:1 and 1:few ABM programs, align with Revenue Ops and Sales, and scale high-impact channels including personalized email, webinars, content syndication, and events.

Qualifications

• 6–8+ years of experience in demand generation, revenue marketing, or growth marketing within B2B SaaS or Fintech.
• Proven ABM Expertise with scalable programs that drive pipeline and revenue.
• Data-driven with experience in marketing automation, CRM, ABM tech stacks, and multi-touch attribution.

Responsibilities

• Own regional demand generation strategy for NAMER including pipeline and revenue targets.
• Design, launch, and scale 1:1 and 1:few ABM programs for US & Canada.
• Partner with Revenue Operations, Marketing Ops, and Sales to optimize the funnel and SLAs.
• Scale channels like email, paid digital, webinars, content syndication, and events for NA enterprise buyers.
• Develop segmentation and messaging for complex buying committees including finance and C-suite.
• Collaborate across Marketing, Product Marketing, Field Marketing, and Sales for integrated campaigns.
• Build a data-driven, scalable demand-gen function with ROI focus.

Skills

ABM strategy

Demand generation

Enterprise marketing

CRM & marketing automation

Multi-touch attribution

Cross-functional collaboration

Copywriting & campaigns

Tools

Salesforce CRM

HubSpot / Marketo

Analytics dashboards

Job description

Checkout.com in New York, NY, seeks a Sr Manager, Account Based Marketing (NORAM) to lead enterprise demand generation and ABM programs across North America. You’ll own the pipeline journey from first touch to early-stage opportunities, partnering with Enterprise Sales to drive qualified pipeline and revenue.

You will architect 1:1 and 1:few ABM programs, align with Revenue Ops and Sales, and scale high-impact channels including personalized email, webinars, content syndication, and events.