Sales Manager: Lead, Grow & Elevate Customer Success

RDO Equipment Co; Marshall (MN); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Bonus potential

Training & development

Competitive compensation

Benefits package

Core values

Job summary

RDO Equipment Co. is seeking an experienced Sales Manager to lead a high-performing sales team across our Minnesota-Marshall region. You will coach, motivate, and develop talent while driving growth through strategic planning and strong customer engagement.

You will build lasting customer relationships, support profitability, and collaborate with store departments to deliver world-class service. Leadership and industry expertise are essential.

Qualifications

• Leadership experience with ability to motivate and develop a high-performing sales team.
• Extensive sales/industry experience in heavy equipment retail with customer relationships.
• Strong communication and technology skills to drive collaboration and performance.
• Solid understanding of local market conditions and the ability to execute sales strategies.
• Commitment to building long-term customer relationships and delivering solutions.
• Valid work authorization to work in the U.S. without sponsorship.

Responsibilities

• Lead the Sales Team: Direct, motivate, coach, and mentor a professional sales team to achieve company objectives and deliver exceptional results.
• Drive Sales Strategy & Performance: Develop and implement sales plans, establish department benchmarks and budgets, analyze sales performance, and lead initiatives that support growth and profitability.
• Support Customer Success: Build lasting customer relationships by understanding customer needs, resolving concerns, and partnering with all store departments to deliver a world-class customer experience.
• Develop People & Talent: Advise, train, and develop sales team members in prospecting, closing, product knowledge, negotiation, territory management, productivity, and gross margin performance.
• Manage Operations & Resources: Oversee sales activity reporting, inventory, assets, and the effective allocation of physical, financial, and people resources to support business objectives.
• Strengthen Market Position: Lead the team in effectively utilizing manufacturer programs and products to grow market share while maintaining the company's reputation and stakeholder relationships.

Skills

Leadership

Sales leadership

CRM expertise

Strategic planning

Communication

Market knowledge

Customer focus

Job description

RDO Equipment Co. is seeking an experienced Sales Manager to lead a high-performing sales team across our Minnesota-Marshall region. You will coach, motivate, and develop talent while driving growth through strategic planning and strong customer engagement.

You will build lasting customer relationships, support profitability, and collaborate with store departments to deliver world-class service. Leadership and industry expertise are essential.