Sales Enablement Lead: Build Systems & Coach Growth

Gmb-Architecture-Engineering-5; Grand Rapids (MI); On-site; USD 140,000 - 190,000; Full time

Job summary

GMB is seeking a Sales Enablement Lead to build systems and habits that drive business development across Client Leads, Marketing, and leadership. This role improves how GMB grows into new regions and welcomes new teams, without managing a sales team directly.

The candidate will shape how sales enablement looks as we scale, collaborate across K–12 and Higher Ed, and contribute to a network of teams focused on consistent, long-term growth.

Qualifications

• 15+ years in business development or sales enablement.
• Proven track record building sales processes and tools.
• Experience coaching non-traditional salespeople.
• Strong understanding of CRM, pipeline & metrics.
• Ability to organize complexity into practical systems.
• Strong communication and facilitation skills.
• Collaborative mindset to lead through expertise.

Responsibilities

• Build and improve the system, tools, and processes that support business development across GMB, from identifying target clients to managing opportunities through qualification, proposals, and conversion.
• Make our CRM and data useful, with simple reporting that helps teams understand what's working and where opportunities stall.
• Capture what works so successful approaches can be repeated across teams and hubs.
• Coach our people by strengthening business development skills, habits, and effectiveness.
• Collaborate with Client Leads and teams to translate growth priorities into practical activities.

Skills

Sales enablement

CRM usage

Sales leadership

Prospecting

Communication skills

Facilitation

Cross-team collaboration

Tools

CRM systems

Sales tools

Job description

GMB is seeking a Sales Enablement Lead to build systems and habits that drive business development across Client Leads, Marketing, and leadership. This role improves how GMB grows into new regions and welcomes new teams, without managing a sales team directly.

The candidate will shape how sales enablement looks as we scale, collaborate across K–12 and Higher Ed, and contribute to a network of teams focused on consistent, long-term growth.