Sales Development Manager — Demand Interception & PLG Growth

Cursor; United States; Remote; USD 95,000 - 162,000; Full time

Job summary

Cursor is hiring a Manager, Sales Development in London to build and scale a next-generation SDR program. You will design and run a modern program focused on demand interception, PLG signals, and creative automation in collaboration with Growth and RevOps.

The role leads Account Associates, launching outbound plays, converting self-serve users, and creating repeatable playbooks to break into enterprise accounts. A builder mindset and passion for redefining sales development are essential.

Qualifications

• 3–4+ years of SDR management experience with prior AE closing exposure.
• Strong ability to design new motions and test unconventional GTM tactics.
• Operating with ambiguity and testing creative go-to-market ideas.

Responsibilities

• Build and lead a high-performing Account Associate team focused on experimentation and growth.
• Partner with Growth and RevOps to design, launch, and iterate automation experiments.
• Define a playbook for demand interception and signal-based selling, beyond traditional cold outbound.
• Recruit and coach candidates, fostering an inclusive and innovative culture.
• Develop operational rigor with feedback loops and clear activity metrics.
• Train Associates for brief discovery calls and guide early product value realization.
• Collaborate cross-functionally to activate creative campaigns based on product usage signals.
• Nurture a talent pipeline for sales and the broader business.

Skills

SDR management

Experiment design

Go-to-market tactics

Coaching

AI signals familiarity

Job description

Cursor is hiring a Manager, Sales Development in London to build and scale a next-generation SDR program. You will design and run a modern program focused on demand interception, PLG signals, and creative automation in collaboration with Growth and RevOps.

The role leads Account Associates, launching outbound plays, converting self-serve users, and creating repeatable playbooks to break into enterprise accounts. A builder mindset and passion for redefining sales development are essential.