Revenue Operations Leader: GTM, Forecasting & Growth

Center for Creative Leadership; Greensboro (NC); On-site; USD 155,000 - 165,000; Full time

Benefits offered by this job

403(b) Savings Plan with employer

Medical, dental, and vision insurance

Telemedicine services

Health savings account

Paid time off and holidays

Disability insurance (short/long-term)

Life insurance

Employee assistance program

Voluntary coverage options

Job summary

Center for Creative Leadership is seeking a Director of Revenue Operations to architect and lead CCL's end-to-end revenue operating model. You will align Sales and Marketing through GTM strategies, establish forecasting discipline, and drive cross-functional alignment to enable predictable, scalable revenue growth across the organization.

The role demands 8+ years in related fields, strong data-driven decision making, and experience guiding CRM implementations.

Qualifications

• 8+ years of experience in Revenue Operations, Sales Operations, or GTM strategy roles.
• Experience designing forecasting frameworks, pipeline governance models, and revenue reporting systems.
• Strong business and financial acumen with the ability to translate data into strategic insights.
• Experience leading CRM implementations or major GTM system transformations preferred.
• Demonstrated ability to influence senior leadership and drive cross-functional alignment.

Responsibilities

• Design and maintain the company's revenue operating model across Marketing, Sales, and Account Management.
• Lead the development and continuous refinement of go-to-market (GTM) strategies in partnership with Sales and Marketing to ensure sufficient pipeline generation and conversion to meet revenue targets.
• Dene pipeline management standards, stage definitions, and opportunity qualification criteria.
• Establish and enforce cross-functional SLAs for lead management, pipeline progression, and revenue accountability.
• Identify strategic opportunities to improve revenue growth through pipeline health, deal quality, and win rate improvements.
• Own CCL's forecasting framework and pipeline review cadence.
• Ensure CRM-enabled forecasting discipline by establishing clear definitions, data standards, and consistent usage of pipeline stages, opportunity criteria, and reporting structures.
• Partner with Finance to align revenue reporting, and performance tracking.
• Dene key revenue performance metrics and executive reporting standards.
• Partner with VP of Enterprise Data & Analytics to ensure revenue data quality, governance, and integration with enterprise data strategy
• Leverage enterprise analytics capabilities and AI tools to enhance pipeline intelligence and revenue optimization
• Provide leadership with forward-looking insights on pipeline risk and revenue opportunities.
• Ensure alignment between Marketing, Sales, and Account teams across lead management, pipeline development, and client lifecycle.
• Oversee the governance and performance of lead generation and conversion processes, ensuring Marketing and Sales alignment on lead quality, handoffs, and pipeline velocity.
• Drive improvements to pipeline coverage, deal velocity, and win rates through data-driven operational initiatives.
• Surface strategic insights that support cross-sell, upsell, and account expansion opportunities.
• Lead and develop the Revenue Operations team, creating a centralized, enterprise capability and building organizational understanding of the function.
• Manage a team responsible for CRM governance, ensuring all CRM activities, processes, and data standards are consistently followed and maintained across the organization.
• Own the definition, maintenance, and continuous improvement of CRM systems, including pipeline stages, opportunity definitions, and reporting structures.
• Establish and enforce sales process discipline and operating cadence (e.g., pipeline reviews, forecast reviews) enabled by CRM system design and configuration.
• Set the RevOps roadmap and prioritize initiatives that support revenue growth and operational efficiency.
• Serve as a strategic partner to executive leadership on commercial performance and operational improvements.
• Partner with Operations to ensure seamless handoff from Sales, including accurate and timely transfer of statement of work, contract, and project data required for CCL's project management systems.
• Collaborate with Finance and Operations to ensure consistency between CRM data, project systems, and revenue recognition processes.

Skills

Revenue Operations

Sales Operations

GTM strategy

Forecasting

CRM governance

Data-driven insights

Leadership

Cross-functional alignment

Tools

CRM systems

Job description

Center for Creative Leadership is seeking a Director of Revenue Operations to architect and lead CCL's end-to-end revenue operating model. You will align Sales and Marketing through GTM strategies, establish forecasting discipline, and drive cross-functional alignment to enable predictable, scalable revenue growth across the organization.

The role demands 8+ years in related fields, strong data-driven decision making, and experience guiding CRM implementations.