Retail Sales Manager: Elevate Customer Experience & Sales

Michaels Stores; Spanish Fort (AL); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Employee discounts

Partner discount programs

Job summary

The Michaels Companies Inc. is seeking a Sales Manager for SPANISH FORT, AL. You will lead front-end and service operations, coach staff on selling behaviors, and drive KPIs through effective leadership and customer-focused initiatives.

Responsibilities include SOP adherence, POS system mastery, and overseeing store programs and events. The role requires strong leadership, a commitment to customer experience, and the ability to work non-standard hours in a fast-paced environment.

Qualifications

• 3+ years retail leadership experience

Responsibilities

• Lead and manage adherence to SOPs and Company programs to ensure compliance with laws and requirements.
• Model and coach best-in-class Customer Experience and ART of Selling behaviors, driving conversion and customer satisfaction.
• Provide Manager-on-Duty coverage, maintaining floor leadership, service standards, and operational continuity.
• Ensure accurate and efficient use of POS and Self-Checkout systems, supporting transactions and customer support.
• Oversee in-store programs and events, including Balloons, birthday party operations, and loyalty enrollment.
• Train, coach, and develop team members through structured onboarding and ongoing skill-building across assigned departments.

Skills

Retail leadership

Customer experience coaching

Tools

POS systems

Self-Checkout systems

Job description

The Michaels Companies Inc. is seeking a Sales Manager for SPANISH FORT, AL. You will lead front-end and service operations, coach staff on selling behaviors, and drive KPIs through effective leadership and customer-focused initiatives.

Responsibilities include SOP adherence, POS system mastery, and overseeing store programs and events. The role requires strong leadership, a commitment to customer experience, and the ability to work non-standard hours in a fast-paced environment.