Retail & QSR Ads Strategy Architect

Yahoo Holdings Inc.; Mountain View (CA); Hybrid; USD 123,000 - 256,000; Full time

Benefits offered by this job

Flexible hybrid work options

Job summary

Yahoo Holdings Inc. is seeking a Vertical Strategist (Retail/QSR) for Yahoo Ads to craft tailored, audience-first proposals that translate commerce and location data into persuasive client pitches.

You will lead cross-functional collaboration with Sales, content, and yield teams to deliver compelling retail and QSR campaigns. The ideal candidate brings 5–7 years in digital media, a deep understanding of retail and omnichannel strategies, and hands-on experience with generative AI tools to

Qualifications

• 5-7 years in digital media, advertising strategy, or agency planning in Retail, E-Commerce, or QSR.
• Deep understanding of retail advertising, shopper marketing networks, location-based QSR targeting, and omnichannel digital strategies.
• Hands-on experience with generative AI tools to automate workflows, accelerate RFP tasks, brainstorm pitch strategies, and extract data insights.
• Strong data literacy using shopper insights, location/foot-traffic data, and search intent to build clear, data-backed strategic recommendations.
• Excellent written and verbal communication skills, with experience organizing complex information into clean presentation decks.
• A collaborative, client-focused approach with the ability to work effectively under tight deadlines and adapt to changing workflows.

Responsibilities

• Lead RFP responses: Create tailored responses to retail and QSR RFPs, simplifying complex omnichannel options into clear, customized advertising solutions.
• Build audience-led narratives: Focus on shopper-driven stories that leverage Yahoo's scale and data insights.
• Collaborate with Sales, content, and editorial teams to align on strategy and packaging of solutions.
• Balance storytelling with data: Combine narrative with data and integrate AI-assisted workflows into recurring pitch prep.

Skills

Digital advertising strategy

Retail/QSR expertise

Data literacy

Communication skills

Collaboration

AI-assisted workflows

Tools

Generative AI tools

Job description

Yahoo Holdings Inc. is seeking a Vertical Strategist (Retail/QSR) for Yahoo Ads to craft tailored, audience-first proposals that translate commerce and location data into persuasive client pitches.

You will lead cross-functional collaboration with Sales, content, and yield teams to deliver compelling retail and QSR campaigns. The ideal candidate brings 5–7 years in digital media, a deep understanding of retail and omnichannel strategies, and hands-on experience with generative AI tools to