Respiratory Product Marketing Lead

Olympus America, Inc.; Center Valley (Lehigh County); Hybrid; USD 95,000 - 132,000; Full time

Benefits offered by this job

Competitive compensation & bonus

401(k) with company match

Comprehensive benefits

Paid time off & holidays

On-site amenities

Job summary

Olympus Corporation of the Americas is seeking a Respiratory Product & Commercial Marketing Manager to drive the commercial success of the Respiratory portfolio. The role blends product management with strategic sales enablement, developing and executing portfolio marketing strategies and launches, and partnering with regional leaders to grow within IDNs and health systems.

The position requires collaboration across Sales, Marketing, Regulatory, and Compliance, with 50% travel and a flexible

Qualifications

• Bachelor’s degree in Marketing, Business, Life Sciences or related field required.
• Minimum of 3-5 years of experience in product management, marketing, or a related role.
• Demonstrated ability to collaborate effectively across cross-functional teams and maintain a customer-focused mindset.
• Strong project management and organizational skills with the ability to manage multiple priorities.
• Excellent written and verbal communication skills, with the ability to simplify complex concepts.
• Strong planning and organizational skills.
• Analytical mindset with comfort working with data to support cross-referencing and demand planning tasks.
• Must be willing to travel domestically (generally 50%: 25% Center Valley/Westborough, 25% strategic customers).
• Work flexible hours as required, including occasional nights and weekends.
• Work on occasion within healthcare facilities around infectious diseases and radiation from imaging (training and PPE provided).

Responsibilities

• Lead IDN-focused strategy including targeting, messaging, and promotion of the Olympus Respiratory portfolio.
• Manage product cross-reference activities to support potential IDN conversions and customer product evaluations.
• Partner with Sales, Supply Chain, and Marketing to coordinate logistics for conversion planning and execution.
• Assist with demand planning by gathering field insights, monitoring forecast inputs, and aligning with internal planning teams.
• Customize marketing presentations, collateral, and product information to support IDN-specific needs and business development efforts.
• Lead and execute the strategy of the assigned product portfolio.
• Develop promotional materials and sales tools that accurately represent the Olympus Respiratory Lung Cancer product portfolio and highlight key value propositions.
• Collaborate with internal stakeholders—including Sales, Marketing, Regulatory, and Compliance—to ensure content accuracy, portfolio alignment, and approval readiness.
• Support the execution of integrated marketing campaigns and product messaging across multiple channels.
• Maintain up-to-date product documentation, marketing assets, and competitive intelligence resources.
• Build, maintain, and manage healthcare professional (HCP) relationships, always following the OAI code of ethics and compliance guidelines.
• Collaborate with Sales, Supply Chain, Demand Planning, finance, and other internal teams to ensure seamless communication and project execution.
• Provide support on portfolio lifecycle activities, including product introductions, updates, and discontinuations.
• Participate in field interactions to gather customer insights and ensure marketing materials meet evolving market needs.

Skills

Cross-functional collaboration

Project management

Analytical mindset

Communication

Organizational skills

Education

Bachelor’s degree in Marketing, Business, Life Sciences or related field

Master’s or MBA (preferred)

Job description

Olympus Corporation of the Americas is seeking a Respiratory Product & Commercial Marketing Manager to drive the commercial success of the Respiratory portfolio. The role blends product management with strategic sales enablement, developing and executing portfolio marketing strategies and launches, and partnering with regional leaders to grow within IDNs and health systems.

The position requires collaboration across Sales, Marketing, Regulatory, and Compliance, with 50% travel and a flexible