Remote Website Performance Manager — Automotive Growth

Team Velocity Marketing; Trenton (NJ); On-site; USD 65,000 - 80,000; Full time

Benefits offered by this job

Medical, dental, vision benefits

401(k) with company match

Paid time off

Job summary

Team Velocity Marketing is seeking a Website Performance Manager to own the relationships with automotive dealership clients, drive proactive website strategy, and oversee retention and growth across a portfolio.

This full-time remote role requires experience in automotive digital marketing, ability to communicate priorities, leverage data (GA, SEO), and collaborate with cross-functional teams to deliver enhancements and measure success.

Qualifications

• BS/BA in related discipline OR an equivalent combination of education and work experience.
• A minimum of 2-3 years' progressive and successful experience in retail automotive digital strategy, automotive agency and/or automotive retail management experience.
• Demonstrated understanding of dealership operations, proven experience and demonstrated ability to effectively work with all levels within the dealership, required.
• Demonstrated working knowledge of digital marketing strategy for websites and advertising (SEM, display, SEO, Google Ads, Bing, etc.), required.
• Demonstrated written, verbal, and phone communication, and interpersonal skills.
• Demonstrated customer service skills and outstanding relationship management capabilities.
• Highly motivated self-starter capable of working in a team environment.
• Personal qualities and style requirements include possessing high energy, enthusiasm, resilience, determination, proactiveness, relentlessness and being highly driven.
• Demonstrated knowledge in using Salesforce.
• Proficient with MS Office – Word, Excel & PowerPoint.
• Working knowledge of HTML, CSS, website strategy and concepts, website analytics tools, and Google Analytics.
• Solid analytical skills and data-driven thinking.
• Possess the skills and ability to work independently.

Responsibilities

• Build and maintain relationships with a portfolio of clients and ensure customers’ needs are the driving force behind every priority, decision, and activity.
• Responsible for a full and/or complex account load
• Speak with customers to understand and articulate user problems that Team Velocity is uniquely positioned to solve, while triaging and prioritizing bugs and issues
• Execute monthly reporting with your customer to ensure a healthy and satisfied relationship. Reporting capabilities include, KPIs (engagement rates, lead submissions, and behavior), Google Analytics, Search Engine Optimization (including SME where applicable), and priorities and expectations provided by the customer
• Assess, prioritize, and present new feature requests received from your customers to leadership
• Communicate priorities, timelines and deadlines to the customer demonstrating responsiveness and providing guidance they need, not just what they ask for
• Leverage Salesforce to create product backlogs, track cases, and monitor team efficiency
• Work with your Customer Success counterparts to drive portfolio application growth via opportunities for upsell, expansion and upgrades, to ultimately increase the lifetime value (LTV) of your customer
• Responsible for external client retention by working independently to effectively managing the progress and results of all accounts assigned within their portfolio
• Collaborate with inter-departmental divisions (digital, creative services, etc.) coordinating priorities and requests needed to support both reactive and proactive support, and to provide streamlined service for the dealer
• Provide recommendations regarding site performance and enhancements in the form of creative services, third-party advisements, design responsiveness, and more

Skills

Relationship management

Digital marketing strategy

Communication skills

Customer service

Team player

Self-starter

Salesforce proficiency

MS Office (Word, Excel, PowerPoint)

HTML/CSS knowledge

Google Analytics

Data-driven mindset

Dealership operations knowledge

Problem solving

Education

BS/BA or equivalent combination of education and work experience

Tools

Salesforce

Google Analytics

SEO/SEM knowledge

MS Office

HTML

CSS

Job description

Team Velocity Marketing is seeking a Website Performance Manager to own the relationships with automotive dealership clients, drive proactive website strategy, and oversee retention and growth across a portfolio.

This full-time remote role requires experience in automotive digital marketing, ability to communicate priorities, leverage data (GA, SEO), and collaborate with cross-functional teams to deliver enhancements and measure success.