Remote Senior Digital & Web Marketing Manager | Paid Media

Guild; Massachusetts; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

401k matching

Vacation policy

Disability insurance

Life insurance

Fertility benefits

Wellness program

Tuition assistance

Job summary

Guild, headquartered in Denver with remote-friendly roles across the US, seeks a Digital Marketing Manager to own Guild.com and paid media programs. You will run LinkedIn, Google, and Bing campaigns, partner with an agency, and work across a CMS and analytics tools to optimize conversions and demand generation.

You should bring 3–5+ years in digital marketing, hands-on web management, and experience with Salesforce or HubSpot. A bachelor’s degree in Marketing or a related field is preferred.

Qualifications

• 3–5+ years of digital marketing experience with hands-on web management and paid media.
• Proven experience managing paid campaigns in LinkedIn Ads and/or Google Ads.
• Comfortable front-end edits in HTML/CSS and scripts via tag manager; works with a dev agency.
• Experience with CMS platforms (ideally headless) and content workflows.
• Strong analytical skills to build reports, interpret data, and optimize.
• Experience with Salesforce, HubSpot, and marketing attribution tools.

Responsibilities

• Own Guild.com's web presence and manage paid media programs across LinkedIn, Google, and Bing.
• Publish content, build landing pages, and perform front-end edits in the CMS.
• Define and execute SEO and site health improvements; partner with agencies for backend work.
• Manage vendor relationships and QA for web development projects.
• Set up campaigns, track budgets, and optimize to maximize ROI and pipeline.
• Collaborate with creative to test ad copy and visuals for performance goals.

Skills

Digital marketing

Campaign management

Data analysis

Project management

B2B SaaS domain knowledge

Education

Bachelor's degree in Marketing or related field

Tools

LinkedIn Ads

Google Ads

Storyblok CMS

HTML/CSS

Salesforce

HubSpot

Job description

Guild, headquartered in Denver with remote-friendly roles across the US, seeks a Digital Marketing Manager to own Guild.com and paid media programs. You will run LinkedIn, Google, and Bing campaigns, partner with an agency, and work across a CMS and analytics tools to optimize conversions and demand generation.

You should bring 3–5+ years in digital marketing, hands-on web management, and experience with Salesforce or HubSpot. A bachelor’s degree in Marketing or a related field is preferred.