Senior Digital & Web Marketing Leader (Remote)

Guild

California City (CA)

Remote

USD 120,000 - 150,000

Full time

6 days ago
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Benefits offered by this job

Competitive compensation package
Stock options
Health benefits
Remote-friendly across US

Job summary

Guild, headquartered in Denver, seeks a Sr. Digital and Web Marketing Manager to lead our corporate website and paid media programs. You will own Guild.com, run campaigns across LinkedIn/Google/Bing, and partner with a dev agency to deliver front-end updates and SEO improvements.

You will work with Marketing, Product, and Sales to optimize the buyer journey, run ABM initiatives, and translate analytics into actionable growth strategies. Remote-friendly, nationwide role.

Qualifications

  • 3–5+ years of digital marketing with hands-on web management and paid media.
  • Proven experience managing paid campaigns in LinkedIn Ads and/or Google Ads—directly or via agency.
  • Comfortable front-end edits in HTML/CSS and implementing scripts/pixels via tag manager.
  • Experience with CMS platforms (ideally headless CMS) and web content workflows.
  • Strong analytical skills to build reports, interpret data, and optimize campaigns.
  • Strong project management skills and high attention to detail.

Responsibilities

  • Own corporate website management and prioritize web builds across units.
  • Publish content, build landing pages, and edit pages in Storyblok CMS.
  • Research and deploy new web tools to improve site conversion.
  • Define and execute Guild's SEO/AEO strategy from technical health to content.
  • Manage vendor/agency relationships for web development and deployment.
  • Manage paid campaigns across LinkedIn, Google, and Bing; optimize for ROI.
  • Build and scale Guild's ABM program with external agency.
  • Report KPIs using Salesforce and analytics dashboards; drive insights.

Skills

Digital marketing
Paid media management
HTML/CSS editing
Headless CMS
Analytics & reporting
Project management

Education

Bachelor's degree

Tools

Storyblok CMS
Google Analytics
Salesforce
HubSpot
Tag Manager

Job description

Guild, headquartered in Denver, seeks a Sr. Digital and Web Marketing Manager to lead our corporate website and paid media programs. You will own Guild.com, run campaigns across LinkedIn/Google/Bing, and partner with a dev agency to deliver front-end updates and SEO improvements.

You will work with Marketing, Product, and Sales to optimize the buyer journey, run ABM initiatives, and translate analytics into actionable growth strategies. Remote-friendly, nationwide role.

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