Remote Senior Demand Gen & Growth Architect

Advance Venture Partners, LLC.; United States; Remote; USD 102,000 - 152,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) match

Mental Wellness Program

Job summary

Life360 Ads is seeking a Sr. Demand Generation Associate to build, optimize, and scale our lead-generation engine.

You will own the path from first search to a sales conversation, including website and landing-page operations, search, lead capture and routing, and email/LinkedIn campaign delivery. You’ll partner with Content and Sales, report to the Senior Director of Ads Marketing, and help establish lead scoring, account campaigns, and reliable tracking.

Qualifications

• 5+ years in B2B demand gen, marketing operations, or digital marketing; measurable lead growth.
• Hands-on HubSpot and Salesforce skills; data-driven decision making.
• Website ownership and landing-page optimization; ability to brief developers.

Responsibilities

• Build lead process with Sales: define stages, scoring, routing and timing.
• Own HubSpot/Salesforce integration and data quality; coordinate with admins.
• Own Life360 Ads website and landing-page operations; work with owners, developers and agencies.
• Lead SEO: keyword strategy, page structure, on-page improvements and technical fixes.
• Improve visibility in AI search; coordinate content and technical improvements.
• Plan and run paid search and LinkedIn campaigns; establish reliable tracking and follow-up.
• Own email and LinkedIn campaigns: audiences, lists, sends, testing, reporting.
• Create campaign pages and gated content; ensure timely follow-up by sellers.
• Support account-based campaigns for named brands and agencies.
• Set up dashboards and report lead quality, conversations, and spend.

Skills

B2B demand gen

Marketing operations

Digital marketing

Data-driven decisions

Cross-functional collaboration

Campaign management

Tools

HubSpot

Salesforce

Google Analytics

Google Search Console

Ahrefs or Semrush

Job description

Life360 Ads is seeking a Sr. Demand Generation Associate to build, optimize, and scale our lead-generation engine.

You will own the path from first search to a sales conversation, including website and landing-page operations, search, lead capture and routing, and email/LinkedIn campaign delivery. You’ll partner with Content and Sales, report to the Senior Director of Ads Marketing, and help establish lead scoring, account campaigns, and reliable tracking.