Remote Programmatic Strategist - SaaS Growth Expert

Directive; Orlando (FL); Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, dental, vision plans

Unlimited PTO

401(k) with company match

Annual bonus

Job summary

Directive Consulting is seeking a bold, strategic Programmatic Strategist to lead day-to-day management of programmatic campaigns for SaaS and B2B clients. You’ll plan, build, optimize, and report across DSPs like DV360 and The Trade Desk, collaborating with creative and analytics teams to exceed KPIs.

Your role is client-facing, shaping strategies, presenting results, and driving growth with budgets over typical thresholds.

Qualifications

• 3+ years in programmatic roles in ad tech or agencies.
• Experience building and optimizing campaigns across DSPs.
• Strong data-driven targeting and measurement.
• Proven cross-functional collaboration with creative and analytics teams.

Responsibilities

• Manage day-to-day programmatic campaigns across DSPs.
• Develop client strategies and present performance insights.
• Collaborate with cross-functional teams to ensure cohesive execution.
• Report on performance and optimization opportunities.

Skills

Programmatic advertising

DSP expertise

Data-driven marketing

Campaign optimization

Client-facing communication

Tools

DV360

The Trade Desk

Google Analytics

Job description

Directive Consulting is seeking a bold, strategic Programmatic Strategist to lead day-to-day management of programmatic campaigns for SaaS and B2B clients. You’ll plan, build, optimize, and report across DSPs like DV360 and The Trade Desk, collaborating with creative and analytics teams to exceed KPIs.

Your role is client-facing, shaping strategies, presenting results, and driving growth with budgets over typical thresholds.