Lead Programmatic Strategist — Drive Data-Driven Growth

Code3; Northern (KY); Hybrid; USD 108,000 - 126,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Parental leave

Flexible Time Off

Learning and development opportunities

DEIB commitment

Job summary

Code3 is seeking a Lead Programmatic Strategist to elevate our clients’ digital performance through cutting-edge programmatic strategies and high-impact activations. You’ll lead as the primary contact for Programmatic and Partnership Media, guiding campaigns across The Trade Desk, DV360, and Amazon DSP.

You will mentor junior team members and collaborate with cross-channel leads to deliver data-driven marketing solutions that drive measurable growth for Fortune 500 and disruptors alike.

Qualifications

• 6+ years of experience in programmatic in an agency environment.
• Hands-on experience with The Trade Desk, DV360, Amazon DSP, and/or other major DSPs.
• Deep understanding CTV/OTT with strong measurement capabilities (first- and third-party).
• Advanced proficiency in Excel/Google Sheets.
• Working knowledge of Amazon Marketing Cloud.

Responsibilities

• Lead Client Strategy & Service, acting as the primary contact for Programmatic across assigned accounts.
• Deliver exceptional client service and thought leadership; lead client calls, QBRs, and planning sessions.
• Proactively identify optimization and upsell opportunities across Programmatic and Partnership Media.
• Oversee campaign planning, execution, and reporting across platforms like The Trade Desk, DV360, and Amazon DSP.
• Mentor and support team members in strategy, performance analysis, and budget management.
• Conduct campaign QA and performance analysis to ensure flawless delivery and actionable insights.
• Integrate programmatic strategy within broader digital media plans to maximize performance.

Skills

Strategic thinking

Data-driven marketing

Leadership

Communication

Tools

The Trade Desk

DV360

Amazon DSP

Amazon Marketing Cloud

Job description

Code3 is seeking a Lead Programmatic Strategist to elevate our clients’ digital performance through cutting-edge programmatic strategies and high-impact activations. You’ll lead as the primary contact for Programmatic and Partnership Media, guiding campaigns across The Trade Desk, DV360, and Amazon DSP.

You will mentor junior team members and collaborate with cross-channel leads to deliver data-driven marketing solutions that drive measurable growth for Fortune 500 and disruptors alike.