Remote Programmatic Strategist — SaaS Growth

Apply; Northern (KY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, dental, vision plans

Disability and life insurance

401(k) with company match

Unlimited PTO

Paid holidays

Birthday off

End of Year recharge

Annual anniversary trip

Remote-first

Global opportunities

Job summary

Directive Consulting, a leading B2B performance marketing agency, is seeking a bold Programmatic Strategist who thrives in SaaS and B2B marketing to influence budgets and ideas.

In this remote-first role you will manage day-to-day programmatic campaigns across DSPs (DV360, The Trade Desk, and more), collaborate with creative and analytics teams, and communicate clear value to clients through regular reporting and strategic guidance.

Qualifications

• 3+ years in programmatic roles at publishers, advertising agencies, or ad tech.
• Hands-on media buying in DSPs, with experience in TTD and DV360.
• Proven track record in programmatic media planning, buying, and measurement frameworks.
• Strong understanding of how programmatic and other channels work together to surpass client KPIs.
• Experience growing programmatic in B2B/SaaS with budgets over $50k/month.
• Strong collaboration and client-facing communication abilities.
• Analytical, detail-oriented with a results-driven mindset.

Responsibilities

• Campaign management: strategy development, data integration, planning and setup across DSPs.
• Optimization and reporting to drive performance and insights.
• Troubleshooting delivery and performance issues.
• Cross-functional collaboration with creative, analytics, and accounts teams.
• Client relationship management: regular updates and strategic recommendations.

Skills

Programmatic media buying

DSPs (TTD/DV360)

Campaign management

Data-driven optimization

Client communication

Cross-functional collaboration

Job description

Directive Consulting, a leading B2B performance marketing agency, is seeking a bold Programmatic Strategist who thrives in SaaS and B2B marketing to influence budgets and ideas.

In this remote-first role you will manage day-to-day programmatic campaigns across DSPs (DV360, The Trade Desk, and more), collaborate with creative and analytics teams, and communicate clear value to clients through regular reporting and strategic guidance.