Remote Pharma Media Director: Strategy & Growth

MERGE; Chicago, Northern (IL, KY); Hybrid; USD 112,000 - 134,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

401K

Lifestyle Spending Account

Paid time off

Disability insurance

Job summary

MERGE is a marketing and technology agency at the intersection of health and wellness. We pursue Whole Human Marketing to empower healthier lives and deliver human-first innovation across pharma media initiatives.

As Director, Pharma Media, you will lead day-to-day media strategy for pharma accounts, build HCP and DTC audience plans, and collaborate across cross-functional teams to drive integrated solutions that meet client goals.

Qualifications

• 7+ years of pharma media experience, with depth in HCP strategy.
• Agile and curious about AI, industry shifts, and changing search landscapes.
• Comfort with patient-level data, MMM, attribution, and experimentation insights.
• Collaborative and humble; partner with analytics, measurement, and channel specialists.

Responsibilities

• Lead day-to-day media strategy for pharmaceutical accounts and manage client relationships.
• Translate client objectives into audience strategies and channel plans across HCP and DTC segments.
• Collaborate with Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver integrated media solutions.
• Monitor campaign performance and translate data into actionable optimizations against client goals.
• Identify organic growth opportunities by introducing clients to MERGE’s offerings and supporting new business pitches.
• Mentor junior team members and stay current on pharma marketing shifts and AI developments.

Skills

Pharma media strategy

HCP audience planning

Cross-functional collab

Data-driven decisions

Programmatic ads

Tools

Programmatic tools

Job description

MERGE is a marketing and technology agency at the intersection of health and wellness. We pursue Whole Human Marketing to empower healthier lives and deliver human-first innovation across pharma media initiatives.

As Director, Pharma Media, you will lead day-to-day media strategy for pharma accounts, build HCP and DTC audience plans, and collaborate across cross-functional teams to drive integrated solutions that meet client goals.