Remote Performance Marketing Lead — Equity & ROI Growth

Placements24; United States; Remote; USD 140,000 - 190,000; Full time

Benefits offered by this job

Bonus potential

Health, dental, and vision insurance

Generous PTO and holidays

Remote work flexibility

Professional development opportunities

Stock options / equity participation

Cutting-edge technology and tools

Job summary

Placements24 is seeking a highly experienced Remote Lead Performance Marketing Manager to join our globally distributed team. You will develop, implement, and optimize high-impact campaigns across paid channels to drive acquisition, engagement, and revenue.

This fully remote role requires 8+ years in performance marketing, mastery of Google Ads, Facebook/LinkedIn Ads, and analytics tools. You will lead a remote team, manage budgets, run A/B tests, and report insights to stakeholders.

Qualifications

• Bachelor's degree required in Marketing, Business, Economics or related quantitative field.
• 8+ years of progressive experience in performance marketing with paid acquisition focus.
• Proven track record of managing and scaling large-budget campaigns across multiple platforms.
• Expert proficiency in Google Ads, Facebook Ads Manager, LinkedIn Ads and other major platforms.
• Advanced knowledge of analytics tools (Google Analytics, Adobe Analytics) and data visualization tools.
• Strong understanding of A/B testing methodologies and CRO.
• Excellent analytical and strategic thinking skills and communication abilities.
• Experience leading and mentoring teams in remote or distributed environments.

Responsibilities

• Develop and execute a comprehensive performance marketing strategy across paid channels (Google Ads, social media, programmatic).
• Manage and optimize campaign budgets for maximum ROI and efficient spend.
• Conduct A/B and multivariate testing on creatives, landing pages, and targeting parameters.
• Analyze campaign data, track KPIs, and provide detailed reports with actionable insights to stakeholders.
• Identify growth opportunities and emerging trends to drive innovation and competitive advantage.
• Collaborate with creative, analytics, and product teams to develop compelling ad copy and landing pages.
• Oversee management of third-party ad platforms and partnerships.
• Lead and mentor a remote team of performance marketing specialists.

Skills

Performance marketing

Paid acquisition

A/B testing

CRO

Data analysis

Strategic thinking

Team leadership

Remote collaboration

Budget management

Reporting

Education

Bachelor's degree in Marketing, Business, Economics, or related quantitative field

Master's degree

Tools

Google Ads

Facebook Ads Manager

LinkedIn Ads

Google Analytics

Adobe Analytics

Job description

Placements24 is seeking a highly experienced Remote Lead Performance Marketing Manager to join our globally distributed team. You will develop, implement, and optimize high-impact campaigns across paid channels to drive acquisition, engagement, and revenue.

This fully remote role requires 8+ years in performance marketing, mastery of Google Ads, Facebook/LinkedIn Ads, and analytics tools. You will lead a remote team, manage budgets, run A/B tests, and report insights to stakeholders.