Remote Performance Marketing Lead – Growth & Analytics

Sinch; Atlanta (GA); Hybrid; USD 100,000 - 125,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and vision plans

401(k) with employer match

Paid time off

Flexible remote work

Employee Assistance Program

Job summary

A global customer engagement platform is seeking a Performance Marketing Manager to oversee digital performance marketing efforts. This role requires managing various advertising accounts, optimizing conversion funnels, and providing insights through advanced analytics. The ideal candidate will have substantial experience in performance marketing, with expertise in tools like GA4 and Google Ads. Competitive salary and various perks including flexible remote work options are offered.

Qualifications

• 4-7+ years in performance marketing, growth marketing, or analytics.
• Expert knowledge of GA4, GTM, Google Ads, and Meta Ads.
• Strong ability to analyze complex datasets.

Responsibilities

• Own GA4 implementation and optimization.
• Manage Google Ads and Meta Ads accounts.
• Evaluate and optimize inbound funnels.

Skills

Analytics

Performance Marketing

Cross-functional Collaboration

Data Analysis

Ad Campaign Management

Education

4-7+ years in performance marketing or analytics

Tools

GA4

Google Tag Manager

Google Ads

Meta Ads

Search Console

Job description

A global customer engagement platform is seeking a Performance Marketing Manager to oversee digital performance marketing efforts. This role requires managing various advertising accounts, optimizing conversion funnels, and providing insights through advanced analytics. The ideal candidate will have substantial experience in performance marketing, with expertise in tools like GA4 and Google Ads. Competitive salary and various perks including flexible remote work options are offered.