Remote Paid Media Activation Senior — Programmatic & Social

Cox Automotive; Mission (KS); À distance; USD 74 000 - 111 000; Plein temps

Avantages offerts par ce poste

Competitive bonus plans

Work-life balance

Healthcare coverage

401(k) with company match

Professional development

Parental leave & fertility coverage

Pet insurance

Employee discounts

Résumé du poste

Cox Automotive is seeking a Digital Marketing / Communications Senior Specialist to lead activation of paid media campaigns across programmatic display and video, paid social, paid search, and account-based marketing. You will own QA, launch readiness, and performance reporting, collaborating with analytics, MarTech, and product teams.

The role emphasizes building repeatable operating standards, managing launch calendars, and optimizing campaigns to meet growth goals.

Qualifications

• Bachelor's degree in a related field and 4 years of relevant experience.
• Hands-on campaign build across programmatic, paid social, and paid search.
• Experience configuring DV360 line items and in-flight optimizations.
• Experience supporting multiple brands in a matrixed enterprise.
• Strong analytical thinking and data interpretation skills.
• Attention to detail in tracking, QA, and taxonomy.

Responsabilités

• Builds and launches programmatic, social, and search campaigns in DV360 and partner DSPs.
• Configures audiences, placements, and delivery settings; manages launch calendars.
• Maintains taxonomy, naming standards, and launch checklists across campaigns.
• Coordinates with creative and tagging teams for asset delivery and landing pages.
• Performs in-flight optimization, budget shifts, and audience refinements.
• Produces platform-specific reporting and performance commentary for partners.

Connaissances

DV360

Paid social

Paid search

Campaign activation

Audience activation

Analytics

Tableau/Power BI

Excel

Data-driven

Formation

Bachelor's degree

Outils

Google Ads

LinkedIn Ads

Power BI

Tableau

DOMO

Salesforce Data Cloud

Description du poste

Cox Automotive is seeking a Digital Marketing / Communications Senior Specialist to lead activation of paid media campaigns across programmatic display and video, paid social, paid search, and account-based marketing. You will own QA, launch readiness, and performance reporting, collaborating with analytics, MarTech, and product teams.

The role emphasizes building repeatable operating standards, managing launch calendars, and optimizing campaigns to meet growth goals.