Remote Marketing Operations Leader: Data, Dashboards & Growth

First American; California; Remote; USD 98.000 - 130.000; Vollzeit

Zusammenfassung

First American seeks a Marketing Operations Manager to drive data integrity, governance, and performance measurement across the marketing stack. You will unify data, own tracking architecture, and lead a team to scale impact with dashboards and governance.

Strong data accuracy and cross-functional collaboration are essential. You will build scalable processes, coach talent, and partner with IT, Analytics, and divisions to deliver actionable insights and growth.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, Communications, Digital Media, or a related field.
• 7+ years in marketing operations, performance marketing, or related data-driven marketing roles.
• Experience managing and developing operational or technical talent.
• Proven expertise in tracking, attribution, and campaign QA.
• Hands-on experience building dashboards, reporting frameworks, and governance processes.
• Strong attention to detail, with a reputation for data accuracy and operational rigor.
• Collaborative leader who can partner across marketing, analytics, and technology teams.

Aufgaben

• Lead and coach direct report(s), ensuring clarity of goals, accountability, and professional growth.
• Unify data across marketing systems into a single, trusted view and ensure data governance.
• Own campaign tracking architecture, UTM governance, and attribution setup.
• Build dashboards for spend, performance, ROI, and pipeline contribution; deliver timely reports for operations and executives.
• Lead experiment design and incrementality measurement across campaigns.
• Establish and enforce data quality standards and governance frameworks; optimize processes for scalability.

Kenntnisse

Marketing ops

Data governance

Campaign QA

dashboards

Cross-functional leadership

Analytics

Data accuracy

Ausbildung

Bachelor's degree in Marketing, Business Administration, Communications, Digital Media, or related field

Tools

GA4

Looker Studio

Salesforce

HubSpot

Tag management

UTM governance

Project management platforms

Jobbeschreibung

First American seeks a Marketing Operations Manager to drive data integrity, governance, and performance measurement across the marketing stack. You will unify data, own tracking architecture, and lead a team to scale impact with dashboards and governance.

Strong data accuracy and cross-functional collaboration are essential. You will build scalable processes, coach talent, and partner with IT, Analytics, and divisions to deliver actionable insights and growth.